Marketing & Advertising Industry News Monitoring

Out of Home Advertising Revenue Hits Record $1.98 Billion in Q1 2025

The U.S. out of home (OOH) advertising industry posted its highest-ever Q1 revenue, reaching $1.98 billion, according to new data released today by the Out of Home Advertising Association of America (OAAA), the leading trade group representing the entire …

The Psychology of Profit: How Dmitry Skrynskyi Transforms U.S. Businesses Through Unconventional Marketing

Share Share Share Share Email While 67% of U.S. companies have been using the same marketing strategies for years, immigrants from post-Soviet countries are disrupting markets with unconventional approaches. Dmitry Skrynskyi transformed a failing Brooklyn …

Digital now accounts for over 55 per cent of advertisement expenditure: I&B Secretary Jaju

AI-generated representative imageDigital now dominates the media and entertainment sector accounting for over 55 per cent of the national advertising expenditure, Information and Broadcasting Secretary Sanjay Jaju said here on Friday. He said that over 55 …

In-House vs Agency: What’s the Best Digital Marketing Strategy for Growing Businesses?

One key decision can have a long-term impact: do you manage your digital marketing in-house or outsource it to an agency? Both routes offer distinct advantages, and the right choice often depends on your team’s capabilities, resources, and future goals. …

Advertising at local ski resorts lauded

In Ski Area Management magazine's annual feature praising marketing efforts, several local resorts received accolades.  "The relative lack of buzz around ski area marketing this year is somewhat understandable," the article states. "Our …

Google Launches Offerwall in Ad Manager to Help Publishers Go Beyond Standard Advertising

A new tool in Google Ad Manager called Offerwall was introduced by Google to help publishers generate income from sources other than standard advertisements. The purpose of the feature is to help publishers make money off of their content in ways other …

“There is so much noise”: UFS students advertise small businesses via school mass email

The University of the Free State (UFS) was in disarray when one student accidentally sent a mass email  Earlier this week, the scholar’s business was aired online by her fellow students for the rest of the world to hear Social media users discussed her …

“Infuriating as a consumer”: Carey Price's wife Angela bluntly slams Lululemon’s influencer marketing trips

On Friday, Habs great Carey Price’s wife, Angela, expressed her frustration about Lululemon’s recent influencer marketing trips. Angela shared on her Instagram story, calling out the brand for spending heavily on influencer events while, in her view, the …

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Our summer sale is on. 🏖️☀️ Get up to 50% off on advertising packages! Hurry up and book an entire year of advertisements at a discounted price! Offer ends on 31 July. 📆 A banner with your company’s logo and tagline, front and centre for the offshore wind …

Man held for ₹2.3 lakh online advertisement fraud in Hyderabad

Hyderabad Cyber Crime Police arrested a 30-year-old private employee for allegedly cheating a city resident of ₹2.3 lakh in an online advertisement scam involving the sale of an embroidery machine. The accused, identified as Peketi Veerababu, originally …

Araneta City stresses customer-centric marketing strategies in free seminar for tenants

Delivering real value to customers is the key to business success. This was the central message of marketing strategist and educator Jerry Yao during Araneta City’s free seminar for its lessees held on May 16 at the Gateway Cineplex 15 of Gateway Mall 2. …

Fisheries college holds training on use of smart sensor technology for marketing packed fish

Faculty members of the College of Fisheries Engineering, Nagapattinam, holding a training programme at Muttam in Nagapattinam on Saturday. | Photo Credit: Special Arrangement A training programme on the marketing of packed fishes using smart sensor …

Alex Toussaint Defends Peloton Amidst Controversial Marketing Campaign

NEW YORK, NY — Alex Toussaint took a stand during a recent Peloton class, addressing the backlash surrounding marketing videos featuring former instructor Jennifer Jacobs and her new company, Ladder. Toussaint highlighted the impact of these videos on the …

Revealed: Colchester-based marketing agency appoints new partner

The Write Impression LLP (TWI), a Colchester-based PR and marketing agency, has announced the appointment of Andrew Butcher as a partner. Mr Butcher has worked at the agency for 16 years and was promoted from junior copywriter to the senior leadership team …

High Court Asks Assam Govt To Inform On Status Of 2017 Guidelines Regulating Outdoor Advertising In Guwahati

The Gauhati High Court recently asked the Assam Government to file a status report with regard to the modified version of the 'Guwahati Outdoor Advertisement Policy Guidelines, 2017'. The division bench comprising the Chief Justice (Acting) …

The Daily Advertiser's Saturday scoreboard for June 28

Advertising Cognitive Vigor in Elders

As we age, it’s regular for some psychological treatments to reduce. You or your senior suched as one might have observed adjustments like slower decision-making, trouble keeping in mind words, or a reduced capacity to focus. This enters into what’s …

This Cardiff GP has been advertising expensive health pills. There are serious concerns over what he’s doing

A Cardiff GP has been accused of fronting "dangerous" social media ads for health supplements. Dr Paul O'Connell, a locum GP registered with Cardiff and Vale University health board, is a co-founder of a company called Nutritional Sciences …

MWAG condemns politically motivated withholding of advertising from media houses

The Media Workers Association of Grenada (MWAG) issues this unequivocal and forceful condemnation of the threats, intimidation, and actions by political activists and operatives who are pressuring statutory bodies and government-affiliated agencies to …

787 Coffee Joins World of Coffee Geneva 2025 - Bringing Innovation to Continue Leading NYC Specialty Coffee

Puerto Rican-Owned Coffee Company Brings Global Sustainability Insights to Transform New York City's Coffee Culture and bring innovation to 787 Coffee shops. GENEVA, GENEVA, SWITZERLAND, June 28, 2025 /⁨EINPresswire.com⁩/ -- 787 Coffee, …

Shylo Molina Joins Lead Cast of Blumhouse’s “The Mummy” Reboot

At 15, actor Shylo Molina joins THE MUMMY reboot alongside Jack Reynor and Laia Costa—Hollywood’s watching him closely. LOS ANGELES, CA, UNITED STATES, June 28, 2025 /⁨EINPresswire.com⁩/ -- Just announced in Deadline and The Hollywood Reporter—Shylo …

Federal Judge’s Dismissal in Smithsonian 'X' Formerly Twitter Case Draws Attention for Tone, Delay, and Critical Error

Free Speech - A federal judge’s curious ruling, a misspelled name, and a lingering constitutional question: Is the Smithsonian above the law—or bound by it? WASHINGTON, DC, UNITED STATES, June 28, 2025 /⁨EINPresswire.com⁩/ -- As the nation digests …

Dr. Mohana Rao Patibandla (DR Rao) Honored with The Economic Times Business Award 2025 for Neurosurgery & Spine Surgery

Dr. Mohana Rao Patibandla (Dr Rao) wins ET Business Excellence Award 2025 for outstanding contributions in neurology, neurosurgery, and spine surgery in India. GUNTUR, ANDHRA PRADESH, INDIA, June 28, 2025 /⁨EINPresswire.com⁩/ -- Dr. Mohana Rao …

El auge de la blockchain latinoamericana tecnologías que están redefiniendo el mercado global en 2025

Latinoamérica pasa de ser adoptante a creadora de soluciones blockchain, con proyectos innovadores y alcance mundial LIMA, LIMA, PERU, June 28, 2025 /⁨EINPresswire.com⁩/ -- Este año marca un punto de inflexión para la evolución de la tecnología …

Volleyball Summer Hitting Camp in South Florida Now Enrolling Ages 13–17

FORT LAUDERDALE, FL, UNITED STATES, June 28, 2025 /⁨EINPresswire.com⁩/ -- Fort Lauderdale United Volleyball (FL United VB) is excited to open registration for its Summer Hitting Training Sessions, a targeted program designed to help athletes ages …

A' International Photography and Photo Manipulation Design Awards Call for Entries

A’ Design Award & Competition Announces Call for Entries for A' International Photography and Photo Manipulation Design Awards COMO, CO, ITALY, June 28, 2025 /⁨EINPresswire.com⁩/ -- Today, A' Design Award & Competition has released …

A' International Graphics Design Awards Call for Entries

A’ Design Award & Competition Announces Call for Entries for A' International Graphics Design Awards COMO, CO, ITALY, June 28, 2025 /⁨EINPresswire.com⁩/ -- Today, A' Design Award & Competition has released its call for entries to A …

Albadoor Villa by Drew Gilbert Wins Silver in A' Architecture Awards

Bespoke Dubai Villa Recognized for Architectural Distinction and Dynamic Visual Impact COMO, CO, ITALY, June 28, 2025 /⁨EINPresswire.com⁩/ -- The A' Design Award, a highly prestigious recognition in the field of architecture design, has …

Zen House by Drew Gilbert Wins Silver in A' Architecture Awards

Minimalist Villa Design Recognized for Excellence in Architecture, Building and Structure Category COMO, CO, ITALY, June 28, 2025 /⁨EINPresswire.com⁩/ -- The A' Design Award, a highly respected and well-recognized award in the field of …

Auto Motion by Shunsuke Ohe Wins Silver in A' Interior Design Awards

Shunsuke Ohe's Innovative Car Showroom Design, Auto Motion, Recognized with Esteemed Silver A' Design Award in Interior Space and Exhibition Design Category. COMO, CO, ITALY, June 28, 2025 /⁨EINPresswire.com⁩/ -- The A' Design Award, a …

Rapidx by Arvin Maleki Wins Silver in Prestigious A' Interface Awards

Innovative Customer Relationship Management System Recognized for Excellence in Interface Design COMO, CO, ITALY, June 28, 2025 /⁨EINPresswire.com⁩/ -- The A' Design Award, a highly respected recognition in the field of interface design, has …

Education Leader Anny Chan Honored with AAPIC’s Unsung Hero Award

Recognized for Advancing Cross-Cultural Education and Empowering Communities Across Massachusetts BOSTON, MA, UNITED STATES, June 28, 2025 /⁨EINPresswire.com⁩/ -- The Massachusetts Asian American and Pacific Islanders Commission (AAPIC) proudly …

Confidence, Clarity, and Capital: Entrepreneurs Find Their Voice in 'The Total Package' Business Accelerator

LAUREL, MD, UNITED STATES, June 27, 2025 /⁨EINPresswire.com⁩/ -- On two summer Fridays in June, a group of small business owners—each with a dream, a logo, and a story—logged on from laptops and gathered in person at the Laurel Municipal Center. They came …

Scale Selling Partners with Clothing Brands to Power Global eCommerce Growth

With proven systems in ads, content, and CRO, Scale Selling is redefining what it means to scale a clothing brand in the digital era. TORONTO, ONTARIO, CANADA, June 27, 2025 /⁨EINPresswire.com⁩/ -- Scale Selling, a leading full-service digital …

Business Icon Mike Leven Releases Inspiring Memoir: Can’t Do It Yourself

Legendary Hospitality Executive Shares a Bold Blueprint for Values-Driven Leadership and Service-Centered Success SAN FRANCISCO, CA, UNITED STATES, June 27, 2025 /⁨EINPresswire.com⁩/ -- Renowned business leader and philanthropic visionary Mike …

Diagramics joins Samsung VXT Partner program to bring interactive digital signage to high-end retail stores

VANCOUVER, BC, CANADA, June 27, 2025 /⁨EINPresswire.com⁩/ -- Diagramics Software Corporation is proud to announce that it has been accepted to Samsung VXT Partner program. Samsung Visual eXperience Transformation (VXT) Platform is a cloud-native …

American Rooter Meets the Needs of First-Time Leak Detection Customers

American Rooter provides $25 savings for first-time leak detection customers using advanced technology. HARRISBURG, PA, UNITED STATES, June 27, 2025 /⁨EINPresswire.com⁩/ -- American Rooter, a plumbing and drain service company operating in Central …

Marko Stout’s Sold-Out Show Ranks Among Top Exhibits of the Season in New York

NEW YORK, NY, UNITED STATES, June 27, 2025 /⁨EINPresswire.com⁩/ -- The Spring 2025 art season in New York City witnessed a standout success as acclaimed contemporary artist Marko Stout concluded a completely sold-out solo exhibition at Mriya …

Twin Siblings Begin Magical Journey in New Fantasy Book: Animal Warriors – A Call Comes

A richly illustrated fantasy for ages 6–11, with diverse characters and themes of courage, secrecy, and self-trust. HOUSTON, TX, UNITED STATES, June 27, 2025 /⁨EINPresswire.com⁩/ -- A captivating new children’s book is making waves in the literary …