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Published on 14:15 GMT

YouTube Ad Spend Continues Shift to TV Screens

Last year was the first time in which there were more ad dollars spent on digital video (including connected TV) than on linear TV in the US. And while most TV ads are seen on linear TV rather than connected TV, TV screens are becoming more popular …

Source: Marketing Charts - Pending
Published on May 21, 2025

IAB’s Chris Bruderle: Digital Video Will Capture Nearly 60% of TV and Video Ad Spend in 2025

NEW YORK – Digital video advertising is continuing its growth trajectory, just in time for the overlapping NewFront and Upfront periods, with connected TV rebounding strongly after a slowdown and set to dominate advertising budgets in the coming year, …

Source: Beet.TV - New York - Neutral
Published on May 21, 2025

The Decline in Ad Spend on Professionally Produced News Content

Global ad spend on professionally produced news content has dropped significantly in recent years, according to recent research from WARC Media. The report was based on WARC’s dataset of advertising and media intelligence from around the world. The …

Source: MarketingProfs - Neutral
Published on May 20, 2025

Ad Spend Slide: Email Among Channels Taking A Hit This Year

Like most other digital channels, email is seeing a slowdown in growth this year. Only 16% of marketers worldwide plan to boost their email budgets by 50% over the next 12 months -- a decline of 3% YoY, according to Nielsen’s 2025 Annual Marketing Report …

Source: MediaPost - Neutral
Published on May 20, 2025

Social Video Surpasses Linear TV Ad Spend for First Time: Spark Foundry’s Kelly Chiricotti

NEW YORK – Social video ad spending has overtaken linear television for the first time in 2025, marking a “seismic shift” in the media landscape, said Kelly Chiricotti, senior vice president of Publicis Groupe’s Spark Foundry. Speaking during the IAB …

Source: Beet.TV - New York - Neutral
Published on 12:25 GMT

Weibo Corporation (NASDAQ:WB) Q1 2025 Earnings Call Transcript

Weibo Corporation (NASDAQ:WB) Q1 2025 Earnings Call Transcript May 21, 2025 Operator: Good day, and thank you for standing by. Welcome to the Weibo Reports First Quarter 2025 Financial Results Conference Call. At this time, all participants are in a listen …

Source: Insider Monkey - Neutral
Published on 07:03 GMT

71% of large brands eye AI for 2025 as 54% of marketers plan ad cuts: Report

Highlights A significant 56 percent of marketers plan to increase their over-the-top (OTT) and Connected Television (CTV) spending in 2025, reflecting a growing recognition of these channels' effectiveness in engaging audiences and driving conversions. …

Source: ETBrandEquity.com - Center-right
Published on 12:24 GMT

Baidu, Inc. (NASDAQ:BIDU) Q1 2025 Earnings Call Transcript

Baidu, Inc. (NASDAQ:BIDU) Q1 2025 Earnings Call Transcript May 21, 2025 Operator: Hello, and thank you for standing by, for Baidu’s First Quarter 2025 Earnings Conference Call. At this time, all participants are in a listen-only mode. After management’s …

Source: Insider Monkey - Neutral
Published on 12:24 GMT

LiveRamp Holdings, Inc. (NYSE:RAMP) Q4 2025 Earnings Call Transcript

LiveRamp Holdings, Inc. (NYSE:RAMP) Q4 2025 Earnings Call Transcript May 21, 2025 LiveRamp Holdings, Inc. misses on earnings expectations. Reported EPS is $0.3 EPS, expectations were $0.31. Operator: Good afternoon, ladies and gentlemen, and welcome to …

Source: Insider Monkey - Neutral
Published on 13:52 GMT

Why IHOP Caught a Ride With Dale Earnhardt Jr. for Amazon NASCAR Debut

IHOP already had Amazon Prime Video and Thursday Night Football on its sponsorship plate, but it wanted to sweeten the proposition by targeting young families on the go. With that in mind, Amazon pointed out that Dale Earnhardt Jr. and NASCAR had room in …

Source: Adweek - Neutral
Published on 06:13 GMT

Why your digital media might not be scaling

As digital ad costs surge by 43% year-on-year, South African businesses are facing a troubling reality: increased spending on social media advertising is delivering diminishing returns. In this challenging landscape, TDMC (The Digital Media Collective) …

Source: The Media Online - Neutral
Published on 09:59 GMT

GMA Network files P38-M estafa complaint vs Jalosjos-led TAPE

This is AI generated summarization, which may have errors. For context, always refer to the full article. GMA Network accuses its former blocktimer TAPE of failing to remit P37.9 million in ad revenues under a 2023 agreement MANILA, Philippines – The …

Source: Rappler - Neutral
Published on 12:24 GMT

Canada Goose Holdings Inc. (NYSE:GOOS) Q4 2025 Earnings Call Transcript

Canada Goose Holdings Inc. (NYSE:GOOS) Q4 2025 Earnings Call Transcript May 21, 2025 Canada Goose Holdings Inc. beats earnings expectations. Reported EPS is $0.23, expectations were $0.16. Operator: Good morning, and welcome to the Canada Goose Fourth …

Source: Insider Monkey - Neutral
Published on 15:05 GMT

Amazon's ad revenue set to exceed $60 billion, expanding beyond search: WARC

Highlights Amazon's advertising business is projected to exceed USD 60 billion in retail media ad revenue this year, indicating its growing significance as a full-funnel marketing platform. Despite advertising accounting for only 9.2% of Amazon's …

Source: ETBrandEquity.com - Center-right
Published on 11:05 GMT

2 Nasdaq-100 Stocks I'd Buy Without Hesitation Right Now

The Nasdaq-100 plunged earlier this year following the Liberation Day tariffs, sinking into a bear market. Over the past few weeks, however, the index has come roaring back and now sits less than 5% below the peak it hit in February. While the economy …

Source: The Motley Fool USA - Neutral
Published on 05:57 GMT

StackAdapt Expands Partnership With Samba TV To Power Smarter CTV & Digital Advertising In Australia

StackAdapt has announced the expansion of its connected TV (CTV) partnership with Samba TV, the global leader in AI technology for media analytics, to Australia. Building on their US collaboration launched in May 2024, StackAdapt’s extended partnership …

Source: B&T - Neutral
Published on 14:22 GMT

LiveRamp Holdings Analysts Increase Their Forecasts After Upbeat Q4 Results

LiveRamp Holdings, Inc. RAMP reported better-than-expected fourth-quarter financial results and issued first-quarter sales guidance above estimates on Wednesday. LiveRamp reported quarterly earnings of 30 cents per share which beat the analyst consensus …

Source: Benzinga - Neutral
Published on 04:25 GMT

Stackadapt expands Samba TV partnership to Australia

Stackadapt is bringing its advanced connected TV partnership with Samba TV to Australia. StackAdapt, the leading technology company in advertising and marketing, has announced the expansion of its connected TV (CTV) partnership with Samba TV, the global …

Source: Mumbrella - Neutral
Published on May 18, 2025

Global newsbrand ad spend down to $32.3bn this year as advertisers increasingly favour user generated content

WARC’s latest Global Ad Trends report examines the shift in advertising spend from professionally-produced content to user generated content (UGC) and ‘creator-journalists’ willing to operate within digital platform ecosystems. It explores how news …

Source: Ethical Marketing News - Neutral

04 days 12:42:29

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Published on May 22, 2025 - 05:39 GMT

Mobile Advertising Market Outlook 2025–2034: Growth Drivers, Market Share, Segmentation & Key Trends Analysis

The Business Research Company's Mobile Advertising Market Outlook 2025–2034: Growth Drivers, Market Share, Segmentation & Key Trends Analysis LONDON, GREATER LONDON, UNITED KINGDOM, May 22, 2025 /⁨EINPresswire.com⁩/ -- The Business …

Distribution channels: Business & Economy, International Organizations ...
Published on May 22, 2025 - 12:01 GMT

Medical Marketing Whiz Named Preferred Marketing Partner of the Advanced Practitioners Network

Medical Marketing Whiz joins forces with APN to empower providers with top-tier marketing and education at live events, webinars, and online ORLANDO, FL, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- Medical Marketing Whiz, the nation’s …

Distribution channels: Conferences & Trade Fairs, Healthcare & Pharmaceuticals Industry ...

Published on May 22, 2025 - 12:15 GMT

Rhetorik Unveils AI-Driven Skill-Based Targeting for B2B Marketing

Rhetorik, the leader in applying AI to transform marketing data, has launched its groundbreaking AI Skill Targeting solutions designed for B2B marketers WOKINGHAM, BERKSHIRE, UNITED KINGDOM, May 22, 2025 /⁨EINPresswire.com⁩/ -- These advanced …

Distribution channels: Business & Economy, Companies ...
Published on May 22, 2025 - 13:00 GMT

TapClicks Launches AI Operator Agents to Revolutionize Marketing Data Workflows

SAN JOSE, CA, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- TapClicks, the leading provider of Smart Marketing solutions, announced today the immediate availability of new AI Operator Agents, no-code functions within the TapClicks marketing …

Distribution channels: Companies, IT Industry ...

Published on May 22, 2025 - 14:33 GMT

MUTOH America Welcomes Noah Jones as New Marketing Manager

PHOENIX, AZ, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- MUTOH America, Inc., an industry leader in wide-format printers and cutting plotters, proudly announces the addition of Noah Jones as Marketing Manager, based at the company’s …

Distribution channels: Business & Economy, Companies ...
Published on May 22, 2025 - 13:20 GMT

Incubeta launches ‘NOT Cannes’–an alternative event for marketing leaders not in Cannes

Agency to host future CMOs who are not in Cannes to network under the London sky, with entertainment including drag bingo, and fundraising for future talent. LONDON, GREATER LONDON, UNITED KINGDOM, May 22, 2025 /⁨EINPresswire.com⁩/ -- Incubeta is …

Distribution channels: Media, Advertising & PR ...
Published on May 22, 2025 - 13:20 GMT

SEALCOIN Unveils Major Milestones: From Satellite-Powered IoT Transactions to Launch of Marketing Campaign Ahead of ...

SEALCOIN Unveils Major Milestones: From Satellite-Powered IoT Transactions to Launch of Marketing Campaign Ahead of Token Sale Geneva, Switzerland, May 22, 2025 –WISeKey International Holding Ltd (“WISeKey”) (SIX: WIHN, NASDAQ: WKEY), a leading global …

Distribution channels: IT Industry, Media, Advertising & PR ...
Published on May 22, 2025 - 14:00 GMT

Following National Advertising Division Challenge, Tailor Brands Voluntarily Discontinues Claims for its LLC Formation ...

New York, NY, May 22, 2025 (GLOBE NEWSWIRE) -- Following a BBB National Programs’ National Advertising Division challenge brought by ZenBusiness Inc., Tailor Brands Ltd. voluntarily discontinued certain advertising claims for its online business formation …

Distribution channels: Banking, Finance & Investment Industry ...

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Published on May 22, 2025 - 14:33 GMT

MUTOH America Welcomes Noah Jones as New Marketing Manager

PHOENIX, AZ, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- MUTOH America, Inc., an industry leader in wide-format printers and cutting plotters, proudly announces the addition of Noah Jones as Marketing Manager, based at the company’s …

Distribution channels: Business & Economy, Companies ...
Published on May 22, 2025 - 14:18 GMT

Sotheby’s Concierge Auctions: Bidding Opens at US$6M For Rustic Luxury Estate in Florida’s Premier Sporting Community

Auction closes live 29 May at Sotheby’s London’s ‘Exceptional Global Properties’ sale NEW YORK, NY, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- Today, Sotheby’s Concierge Auctions announced that bidding has opened for PineHaven Sporting …

Distribution channels: Banking, Finance & Investment Industry, Media, Advertising & PR ...
Published on May 22, 2025 - 14:17 GMT

Authentic Global Film Awards Set to Celebrate Cinematic Diversity in Beverly Hills

The festival’s debut has drawn impressive attention,. with over 3,500 submissions from 170 countries, reflecting a kaleidoscope of cultures, and perspectives BEVERLY HILLS, CA, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- The inaugural …

Distribution channels: Culture, Society & Lifestyle, Media, Advertising & PR ...
Published on May 22, 2025 - 14:15 GMT

Kindness Is Cool Movement Takes Over NYC at Star-Studded 11th Annual MAG Gala

The MAG Gala at Cipriani 25 Broadway featured the Runway of Hope and a bold PSA debut, raising awareness and positioning kindness as strength. NEW YORK, NY, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- The Luisa Díaz Foundation brought …

Distribution channels: Beauty & Hair Care, Culture, Society & Lifestyle ...
Published on May 22, 2025 - 14:00 GMT

2025 TITAN Women In Business Awards Celebrates Leadership, Achievement, and Business Excellence for Season 1

The TITAN Women In Business Awards has announced Season 1 winners for 2025, recognizing outstanding women leadership, strategic vision, and business excellence. NEW YORK, NY, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- The TITAN Women In …

Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...
Published on May 22, 2025 - 14:00 GMT

Eskin Fundraising Training Presents Midyear Fundraising Tune-up

Ensure The Non-Profit Is Performing At Optimal Effectiveness And Cost Efficiency SAN ANTONIO, TX, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- When most people hear the word ‘tune-up,’ they naturally think about automobiles, and probably …

Distribution channels: Book Publishing Industry, Business & Economy ...
Published on May 22, 2025 - 14:00 GMT

HPSA Awards Inaugural SDN Prehealth Scholarships to Three Aspiring Healthcare Leaders

Three prehealth students receive $2,500 scholarships from the Health Professional Student Association towards their 2025-26 application costs. HUNTINGTON BEACH, CA, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- The Health Professional …

Distribution channels: Education, Healthcare & Pharmaceuticals Industry ...
Published on May 22, 2025 - 13:30 GMT

Workstatus Unveils Powerful New Features for Smarter Team, Budget & Project Management

Workstatus rolls out powerful new features for project tracking, budgeting, invoicing, and team coordination to boost productivity and efficiency. NOIDA, UTTAR PRADESH, INDIA, May 22, 2025 /⁨EINPresswire.com⁩/ -- Workstatus, a leading workforce management …

Distribution channels: Business & Economy, Companies ...
Published on May 22, 2025 - 13:30 GMT

'Portraits of Decay' Cover Reveal and Pre-Orders Announced

Following up on our PR of April 1, 2025, Ruadán Books is delighted to share the cover for J.R. Blanes’ "Portraits of Decay." Pre-order now at ruadanbooks.com! BOSTON, MA, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- Following up …

Distribution channels: Book Publishing Industry, Culture, Society & Lifestyle ...
Published on May 22, 2025 - 13:20 GMT

Incubeta launches ‘NOT Cannes’–an alternative event for marketing leaders not in Cannes

Agency to host future CMOs who are not in Cannes to network under the London sky, with entertainment including drag bingo, and fundraising for future talent. LONDON, GREATER LONDON, UNITED KINGDOM, May 22, 2025 /⁨EINPresswire.com⁩/ -- Incubeta is …

Distribution channels: Media, Advertising & PR ...
Published on May 22, 2025 - 13:04 GMT

Kellye Alsop Joins with SuccessBooks® to Co-Author 'The Leadership Playbook”'with Jack Canfield

CITRUS HEIGHTS, CA, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- SuccessBooks® is thrilled to announce the upcoming release of “The Leadership Playbook”. Kellye joins an elite circle of co-authors, alongside legendary Jack Canfield, …

Distribution channels: Book Publishing Industry, Business & Economy ...
Published on May 22, 2025 - 13:00 GMT

Barry K. Fingerhut of Covenant Learning and Certification Partners Recently Featured on Close Up Radio

SCOTTSDALE, AZ, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- Amid the ever-evolving landscape of modern education and entrepreneurial endeavors, Barry Kent Fingerhut stands at the forefront with a unique perspective. As an esteemed educator …

Distribution channels: Business & Economy, Companies ...
Published on May 22, 2025 - 13:00 GMT

Energy Thought Leader Peter Asmus of Pathfinder Communications Recently Featured on Close Up Radio

BODEGA BAY, CA, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- For several decades, the issues surrounding climate change and energy have taken center stage. While some viewpoints are apathetically in denial, other viewpoints offer a doomsday, …

Distribution channels: Book Publishing Industry, Energy Industry ...
Published on May 22, 2025 - 13:00 GMT

TapClicks Launches AI Operator Agents to Revolutionize Marketing Data Workflows

SAN JOSE, CA, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- TapClicks, the leading provider of Smart Marketing solutions, announced today the immediate availability of new AI Operator Agents, no-code functions within the TapClicks marketing …

Distribution channels: Companies, IT Industry ...
Published on May 22, 2025 - 13:00 GMT

Raffles Van Exel Unveils Global Anthem for Peace: Why Oh Why

An All-Star Musical Collaboration Spanning Genres and Nations, United in a Powerful Message of Peace LOS ANGELES, CA, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- Acclaimed music producer, executive producer and humanitarian Raffles Van Exel …

Distribution channels: Culture, Society & Lifestyle, Human Rights ...
Published on May 22, 2025 - 13:00 GMT

Bipper Media to Launch AI-Enhanced Citation Network

ATHENS, GA, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- Bipper Media recently announced a new, exciting SEO product for existing and future clients. The Athens-based company has been working on a concept that is unlike existing traditional …

Distribution channels: Business & Economy, Companies ...
Published on May 22, 2025 - 13:00 GMT

K-12 Communications Expert Veronica V. Sopher Named Finalist in Three Categories for 2024 PRSA Houston Excalibur Awards

Veteran communicator and founder of VV Sopher, LLC recognized for strategic campaigns rooted in equity, storytelling, and impact SUGAR LAND, TX, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- Veronica V. Sopher, founder and principal of VV Sopher, …

Distribution channels: Education, Media, Advertising & PR ...
Published on May 22, 2025 - 12:57 GMT

Deanna Sullivan Joins SuccessBooks® to Co-Author 'Phenomenal Business Success' with Howard Partridge

HOUSTON, TX, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- SuccessBooks® is excited to announce a collaboration with Deanna Sullivan, who will co-author in the upcoming book, “Phenomenal Business Success,” alongside respected business coach Howard …

Distribution channels: Book Publishing Industry, Business & Economy ...
Published on May 22, 2025 - 12:15 GMT

Rhetorik Unveils AI-Driven Skill-Based Targeting for B2B Marketing

Rhetorik, the leader in applying AI to transform marketing data, has launched its groundbreaking AI Skill Targeting solutions designed for B2B marketers WOKINGHAM, BERKSHIRE, UNITED KINGDOM, May 22, 2025 /⁨EINPresswire.com⁩/ -- These advanced …

Distribution channels: Business & Economy, Companies ...
Published on May 22, 2025 - 12:15 GMT

The Cannata Report’s Annual Fundraiser to Benefit Diabetes Research at Hackensack University Medical Center Foundation

40th Annual Anniversary Awards & Charities Gala Raises Funds in Memory of Office Technology Industry Leader Mike McGuirk HAMBURG, NJ, UNITED STATES, May 22, 2025 /⁨EINPresswire.com⁩/ -- The Cannata Report's 40th Anniversary Awards & …

Distribution channels: Business & Economy, Electronics Industry ...