‘Something’s gone horribly wrong': New chair faces calls to ‘fix’ WPP general meeting

LONDON: Change is in the air at the top of WPP. With an outstretched hand and a smile, Philip Jansen stood just inside the door to greet shareholders as they arrived on the 10th floor of WPP’s Rose Court offices in London for his first annual general …

A New Outlook: Newly Minted WPP Media Bosses Reflect On GroupM Rebrand

Earlier this week, the mooted rebrand of GroupM to WPP Media was made official.  It’s a story that convulsed large parts of the industry, with stories pouring out of US- and UK-based trade media titles about up to 45 per cent of staff in America impacted …

WPP Gives InfoSum A Push

WPP Group and media are making big changes through AI and data privacy. InfoSum will help it get there inside the agency's newly rebranded WPP Media division. InfoSum, which WPP acquired in April, has been pushing to build on its infrastructure and …

Here's Why GroupM Is Now WPP Media

"This new era demands new thinking. Brands need a strategic partner to help them navigate change and drive their business forward," says a just-released sizzle reel from WPP Group explaining the rebrand of GroupM to WPP Media. "That's …

WPP officially relaunches GroupM as ‘AI-powered’ media company

WPP has officially rebranded its media investment arm, GroupM, to WPP Media, a “fully integrated, AI-powered company”. Agencies Mindshare, Wavemaker and EssenceMediacom will “continue to provide clients with dedicated teams as brands within WPP Media, …

Ford CMO Featured On WPP Podcast

WPP’s new automotive podcast features Ford Global CMO Lisa Materazzo as the first guest.  “What Are You Driving At?” is hosted by Robert Guay, WPP’s global client lead, and Beau Smith, North America chief business officer for VML/Ford. The podcast aims …

Dani Bassil Named CEO of M+C Saatchi Group AUNZ

Creative agency, M&C Saatchi Group, has announced the appointment of Dani Bassil as CEO of M&C Saatchi Group AUNZ, effective August. The newly created role will see Bassil oversee the Australia and New Zealand businesses across advertising, …

WPP Erases ‘GroupM,’ One of Madison Avenue’s Most Influential Names

TV’s annual “upfront” negotiations, when networks try to sell as many TV commercials as possible, is a tough, high-pressure moment. But here’s some relief for NBCUniversal, Disney and Paramount: They won’t have to deal with GroupM anymore. GroupM, one of …

Group M officially rebrands to WPP Media

EXCLUSIVE: Researcher behind ‘EU Media Poll’ admits serious flaws in report

The lead researcher of a widely-circulated poll on the influence of EU media has told Euractiv that the American PR firm that commissioned the study misinterpreted some of his findings. The comments raise questions over the integrity of Burson's ' …