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Published on 00:01 GMT

Unilever sells Ben & Jerry’s Israeli business to defuse BDS row

Breadcrumb Trail Links PMN Technology PMN Business Author of the article: Article content JERUSALEM — Unilever on Wednesday sold its Ben & Jerry’s ice cream business in Israel to its local licensee for an undisclosed sum, aiming to smooth over a …

Source: Financial Post - Neutral
Published on Jun 29, 2022

Unilever unloads Ben & Jerry's Israel business amid clash with the ice cream brand over West Bank sales

Unilever unloads Ben & Jerry’s Israel business amid clash with the ice cream brand over West Bank sales By Daily Mail City & Finance Reporter Published: 17:07 EDT, 29 June 2022 | Updated: 17:07 EDT, 29 June 2022 Advertisement Some links in this …

Source: This Is Money - Neutral
Published on Jun 28, 2022

Ukonwa Ojo Steps Down as Chief Marketing Officer for Amazon Studios, Prime Video

Ukonwa Ojo has stepped down as chief marketing officer of Amazon’s Prime Video and Amazon Studios, the company announced to staff on Tuesday. During her time at the streamer, Ojo led the marketing campaigns for movies like “Coming 2 America” and “Being the …

Source: Variety - Neutral
Published on Jun 28, 2022

Ukonwa Ojo Departing As Amazon Studios & Prime Video Chief Marketing Officer

Ukonwa Ojo, who arrived at Amazon Studios and Prime Video close to two years ago as Chief Marketing Officer, is exiting. In a memo to staff Tuesday about Ojo’s departure, Mike Hopkins, SVP Prime Video & Amazon Studios, wrote that he’s “reaching out to …

Source: Deadline - Neutral
Published on Jun 28, 2022

Meet 11 execs at companies like NBCUniversal, Roku, and YouTube driving the red-hot streaming TV ad business

The war for streaming TV advertising dollars is heating up. Ad-supported streaming services are taking off as advertisers chase audiences that are increasingly ditching traditional TV for other viewing options. More streaming players have entered the …

Source: Business Insider - Neutral
Published on Jun 29, 2022

Women En Blanc Honors Brunch slated for 2022 Essence Festival

Leading women corporate executives and entrepreneurs to be honored at the New Orleans Board of Trade NEW ORLEANS, LA, UNITEST STATES, June 29, 2022 /⁨EINPresswire.com⁩/ -- Insights Marketing & Promotions will host the 3rd annual Women En …

Distribution channels: Beauty & Hair Care, Media, Advertising & PR ...
Published on Jun 22, 2022

Industry-led Ad Net Zero campaign eyes global expansion

Ad Net Zero, the UK advertising industry's sustainability initiative, announced this week that it is expanding its reach into new markets, starting with the US and the European Union. Launched in 2020 by the Advertising Association, the Incorporated …

Source: Business Green - Neutral
Published on Jun 25, 2022

City tips Unilever to sell off Ben & Jerry's in a dramatic shake-up of the consumer goods giant

City tips Unilever to sell off Ben & Jerry's in a dramatic shake-up of the consumer goods giant By Amy-jo Crowley, Financial Mail On Sunday Published: 16:50 EDT, 25 June 2022 | Updated: 04:39 EDT, 27 June 2022 Senior City advisers expect Unilever …

Source: This Is Money - Neutral
Published on Jun 25, 2022

Cannes Lions 2022: Dentsu Creative India bags agency of the year; Leo Burnett picks up a Grand Prix on day five

In a first for an Indian agency, Dentsu Creative India has bagged the agency of the year announced on the final day of the Cannes Lions International Festival of Creativity 2022. This year, India seems to have broken all record as it bagged a total of five …

Source: Financial Express - Neutral
Published on Jun 25, 2022

Cannes Lions: Dentsu Creative is Agency of the Year; first Indian agency to win the title

Ending the Cannes Lions Festival of Creativity 2022 on a high, Dentsu Creative has been named the Agency of the Year. It is the first Indian agency to ever win the coveted title. Meanwhile, India added eight more metals to its kitty to round off the …

Source: exchange4media - Uncategorized
Published on Jun 25, 2022

Driving brand decisions through neuro spikes

Decision making about brands is a continuing conundrum for marketers. How do customers make decisions about brands? Why do we decide to buy one detergent powder over another? How do I as a marketer influence the customer to make decisions in my favor? …

Source: The Times of India - Neutral
Published on Jun 23, 2022

How Chicken Thighs Stole The Show In Creative Commerce At The Cannes Lions

Rick Ross, Wingstop franchisee and brand ambassador. (Photo by Johnny Nunez/WireImage) WireImage This week, the world’s advertising, communications and marketing cognoscenti once again descended on the French Riviera, for a five-day international …

Source: Forbes - Neutral
Published on Jun 25, 2022

HUL, Amazon, Marico, Mondelez, Whirlpool most effective & creative: Kantar

Hindustan Unilever (HUL), Amazon, Marico, Mondelez and Whirlpool were among the most effective and creative brands in Kantar’s Creative Effectiveness Awards in India. The marketing data and analytics company tested more than 13,000 creatives for clients …

Source: Financial Express - Neutral
Published on Jun 24, 2022

A touch of drama helps but un-stereotyping in ads likely to unlock higher marketing return on investment - Kantar report

Indians love to ride fulfilling story arcs and a touch of drama helps although unstereotyping in advertising is likely to unlock higher marketing return on investment, according to Kantar, which tested more than 13,000 creatives for clients around the …

Source: The Economic Times - Neutral
Published on Jun 24, 2022

Cannes Lions 2022: How ‘purpose’ grew business of Unilever’s Dove, and Lowe’s

While corporate social responsibility has been a forced mandate for many brands, due to the ever increasing pressure from governments to give to the society, in the last few years, the table seemed to have turned. Interestingly, brands too now appear to …

Source: Financial Express - Neutral
Published on Jun 24, 2022

Amazon, HUL, Marico ads among ‘most effective’ in 2021

Campaigns by consumer firms Amazon, Hindustan Unilever Ltd, Marico, Mondelez and Whirlpool made it to the list of the most effective advertisements for 2021 in the television category, data, insights and consulting company Kantar said in its second India …

Source: Mint - Neutral
Published on Jun 23, 2022

Grocery Roundup: Albertsons Boosts Ad Offerings; Kroger Continues eCommerce Fulfillment Center Rollout

As food prices rise, many grocers are looking to supplement their sales revenue by growing their advertising businesses. Albertsons Media Collective, the retail media arm of grocer Albertsons Companies, which has more than 2,200 locations across the United …

Source: PYMNTS.com - Neutral
Published on Jun 23, 2022

Cannes Lions 2022: Dentsu Creative bags second Grand Prix, India’s metal tally stands at 20 after day three

After winning a total of ten metals in the last two days, India added another ten metals on the third day of the Cannes Lions International Festival of Creativity 2022. Dentsu Creative continued its winning streak as it won a Grand Prix for Vice Media’s …

Source: Financial Express - Neutral
Published on Jun 22, 2022

Albertsons Media Collective Redefines How Advertisers Reach Consumers

Thanks to a new partnership, Albertsons Cos. will be the first grocer in the United States to enable verified-buyer audience and measurement solutions for advertisers across the open internet through The Trade Desk’s platform. The grocer’s retail media arm …

Source: Progressive Grocer - Neutral

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Published on June 29, 2022 - 18:57 GMT

The Enrollment Management Association Names MELD Advertising as New Marketing Agency

NEW YORK, June 29, 2022 -- Following a broad agency review, MELD Advertising has been chosen to provide creative design and marketing communications strategy to The Enrollment Management Association (EMA) for their exclusive member publication, The Yield. …

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Published on June 29, 2022 - 14:23 GMT

Digital Advertising Market Growth Expands With Increasing Internet User Base And Convenience Of Self-Service Platforms

The Business Research Company’s Digital Advertising Global Market Report 2022 - Market Size, Trends, And Global Forecast 2022 - 2026 LONDON, GREATER LONDON , UK, June 29, 2022 /⁨EINPresswire.com⁩/ -- The digital advertising market consists of the …

Distribution channels: Business & Economy, International Organizations ...

Published on June 29, 2022 - 14:53 GMT

Alexa D’Agostino Launches Thynk Consulting Group: An Innovative Digital Marketing Firm Elevating Brands with Ease ...

NEW YORK, June 29, 2022 -- Alexa D'Agostino, a highly successful investor and serial marketing entrepreneur, announced today the launch of her latest venture, Thynk Consulting Group. As a new and innovative consulting group, Thynk Consulting Group, …

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Published on June 29, 2022 - 10:00 GMT

CrowVote Offers Pro Bono Marketing Services for Charities

One of the company’s key missions is to give back to the community and help others to realize their dreams. ORLANDO, FLORIDA, UNITED STATES, June 29, 2022 /⁨EINPresswire.com⁩/ -- In an exciting announcement, CrowVote is now offering pro bono …

Distribution channels: Companies, Culture, Society & Lifestyle ...

Published on June 29, 2022 - 09:30 GMT

The Instagram 2022 Updates: The Marketing Strategy Guide

2022 may be the year that Instagram will be changing the most as it plans to roll out some of its most requested, innovative, and transformative changes yet. LAKE MARY, FLORIDA, UNITED STATES, June 29, 2022 /⁨EINPresswire.com⁩/ -- Whether …

Distribution channels: Media, Advertising & PR, Technology ...
Published on June 28, 2022 - 07:50 GMT

PGN Completes 38 Glorious Years Offering Marketing, Advertising, and Website Design Services in Detroit

PGN is a reputed agency offering marketing, advertising, and website design services in Detroit to help clients keep their audience engaged. ROYAL OAK, MICHIGAN, UNITED STATES, June 28, 2022 /⁨EINPresswire.com⁩/ -- PGN, a website design, and …

Distribution channels: IT Industry, Media, Advertising & PR ...
Published on June 30, 2022 - 09:13 GMT

Vodafone leverages GumGum’s contextual intelligence platform to increase purchase intent around Samsung Galaxy Z Flip3

LONDON, UNITED KINGDOM, June 30, 2022 /⁨EINPresswire.com⁩/ -- GumGum and Vodafone have announced a successful strategic partnership which has seen the multinational telecommunications company successfully leverage GumGum’s contextual intelligence …

Distribution channels: Companies, Media, Advertising & PR ...
Published on June 30, 2022 - 08:34 GMT

Iron Powder Market Size [2022-2028] | Global Research, Business Strategy, Industry Share, Supply-Demand, Growth ...

Pune, June 30, 2022 (GLOBE NEWSWIRE) -- The Global Iron Powder Market Size was estimated at USD 1819.60 million in 2021 and is projected to reach USD 2394.40 million by 2028, exhibiting a CAGR of 4.00% during the forecast period. Global “Iron Powder Market …

Distribution channels: Business & Economy, Media, Advertising & PR ...

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Published on June 30, 2022 - 09:13 GMT

Vodafone leverages GumGum’s contextual intelligence platform to increase purchase intent around Samsung Galaxy Z Flip3

LONDON, UNITED KINGDOM, June 30, 2022 /⁨EINPresswire.com⁩/ -- GumGum and Vodafone have announced a successful strategic partnership which has seen the multinational telecommunications company successfully leverage GumGum’s contextual intelligence …

Distribution channels: Companies, Media, Advertising & PR ...
Published on June 30, 2022 - 09:03 GMT

Keighley Cougars launch music video supporting transgender community ahead of annual Pride match

The UK's only gay owned rugby club launches music video ahead of the club’s annual Pride match – dubbed #CougarPride22 - against West Wales Raiders this Sunday HORSFORTH, LEEDS, WEST YORKSHIRE, UNITED KINGDOM, June 30, 2022 /⁨EINPresswire.com⁩…

Distribution channels: Culture, Society & Lifestyle, Media, Advertising & PR ...
Published on June 30, 2022 - 08:44 GMT

Walter Schindler Awarded Best Legal Advisor for Alternative Energy Private Equity in the USA

Lawyers Worldwide Awards LONDON, CITY OF LONDON, UNITED KINGDOM, June 30, 2022 /⁨EINPresswire.com⁩/ -- Walter Schindler Awarded Best Legal Advisor for Alternative Energy Private Equity in the USA Lawyers Worldwide Awards “We must integrate …

Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...
Published on June 30, 2022 - 07:13 GMT

AI in Genomics Market To Propel at a Massive CAGR of 49.7% Through 2030

North America is expected to witness the highest growth rate among all regions, as well as holding the largest share in the AI in genomics market. NEW YORK, UNITED STATES, June 30, 2022 /⁨EINPresswire.com⁩/ -- The AI in genomics market value stood …

Distribution channels: Business & Economy, Healthcare & Pharmaceuticals Industry ...
Published on June 30, 2022 - 07:12 GMT

Get familiar with Petrolwerks Performance, the next big thing in the automotive community

PetrolWerks has become the benchmark of the industry without ever losing the personalized aspect on which the company was founded on. LOS ANGELES, CALIFORNIA, USA, June 30, 2022 /⁨EINPresswire.com⁩/ -- PetrolWerks was founded by Moe Khan in 2010, …

Distribution channels: Automotive Industry, Business & Economy ...
Published on June 30, 2022 - 07:00 GMT

Meet Simon Gilham AKA XGILHAM Helping Millions on TikTok Through Tough Times

47-year-old dad helps millions of people on TikTok as a result of pandemic lockdown KENT, UNITED KINGDOM, June 30, 2022 /⁨EINPresswire.com⁩/ -- The Coronavirus pandemic suddenly presented the reality of a new life that I had never envisaged within …

Distribution channels: Media, Advertising & PR, Social Media ...
Published on June 30, 2022 - 06:29 GMT

Missing Person: Lila Smith Edmonton, Alberta, Canada

We need your help in finding this 13 year old female is was last seen around the Kilarney Junior High School in Edmonton, Alberta, Canada. EDMONTON, ALBERTA, CA, June 30, 2022 /⁨EINPresswire.com⁩/ -- Untrafficked.org and V4CR.org have partnered …

Distribution channels: Banking, Finance & Investment Industry, Education ...
Published on June 30, 2022 - 06:20 GMT

The 2021 Guadalajara International Book Fair Presents The Exasperated Clock

Tic-Toc, Tic-Toc — The Numbers Are Saying Something to You! GUADALAJARA, MEXICO, June 29, 2022 /⁨EINPresswire.com⁩/ -- Author Debbie Hickman was one of the featured authors at the Guadalajara International Book Fair 2021 with her published book …

Distribution channels: Book Publishing Industry, Education ...
Published on June 30, 2022 - 06:19 GMT

The 2021 Guadalajara International Book Fair Presents Return of the Shadows Book Two: Under Attack

Intense Battle Between Supernatural Races Determines Outcome of Mystery Conflict Between Good and Evil GUADALAJARA, MEXICO, June 29, 2022 /⁨EINPresswire.com⁩/ -- Author Donald L. Marino was one of the featured authors at the Guadalajara …

Distribution channels: Book Publishing Industry, Gifts, Games & Hobbies ...
Published on June 30, 2022 - 04:00 GMT

Book launch. STRESS FREE - Understand yourself. Discover wisdom. Be free. Discover a fresh way of overcoming stress

Imagine living a life with much less stress. Imagine being able to avoid stress. Take charge of your own life and respond to challenges in a fresh way. LONDON, UK, June 30, 2022 /⁨EINPresswire.com⁩/ -- Launching today - STRESS FREE – Understand …

Distribution channels: Book Publishing Industry, Business & Economy ...
Published on June 29, 2022 - 23:54 GMT

The 2021 Guadalajara Book Fair Presents Intriguing Escapade at Swim Camp

The Adventure at the Camping Site and the Unfolding of the Man Behind the Shadows GUADALAJARA, MEXICO, June 29, 2022 /⁨EINPresswire.com⁩/ -- Author Sherry Walraven was one of the featured authors at the Guadalajara International Book Fair 2021 …

Distribution channels: Book Publishing Industry, Environment ...
Published on June 29, 2022 - 22:43 GMT

Hire 10,000 Bored Ape Yacht Club NFTs With The Click Of A Button On BoredJobs.com

All (10,000) Bored Ape Yacht Club (BAYC) NFTs will be available for brands to hire. The NFT owners will be able to claim their ape and put it to work. SAN FRANCISCO, CA, USA, June 29, 2022 /⁨EINPresswire.com⁩/ -- (June 28, 2022) Today, MouseBelt– …

Distribution channels: Amusement, Gaming & Casino, Banking, Finance & Investment Industry ...
Published on June 29, 2022 - 21:19 GMT

Limor Zamir, Renowned Westide Realtor, Examines Home Sellers Cutting List Prices as More Buyers Take Pause

LOS ANGELES, CA, UNITED STATES, June 29, 2022 /⁨EINPresswire.com⁩/ -- Home sellers are increasingly cutting their asking prices as buyers, constrained by higher mortgage rates and overall inflation, have become less willing to jump into the housing …

Distribution channels: Business & Economy, Companies ...
Published on June 30, 2022 - 09:00 GMT

Accolade Wines and Treasury Wine Estates Ltd Among Leading Vendors in the UK Wine Market | Globaldata Plc

LONDON, June 30, 2022 (GLOBE NEWSWIRE) -- The “United Kingdom (UK) Wine Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026” report offered by GlobalData Plc provides insights on high-growth markets to target, trends in …

Distribution channels: Business & Economy, Media, Advertising & PR ...
Published on June 29, 2022 - 20:58 GMT

Zak & Susan Becker, Founders of Indie Music Platform SOUND KHARMA®, Examine Indie Music Surge with Fourth Year of Growth

LOS ANGELES, CA, UNITED STATES, June 29, 2022 /⁨EINPresswire.com⁩/ -- The new figures were released via the BPI All About The Music 2022 yearbook on April 13. Figures reveal that the collective share of music consumption from independent labels …

Distribution channels: Business & Economy, Companies ...
Published on June 29, 2022 - 20:54 GMT

Doug Stephan’s Good Day Returns with Move to USA Radio Networks; Absorbs Daybreak Program and Affiliates

LOS ANGELES, CA, UNITED STATES, June 29, 2022 /⁨EINPresswire.com⁩/ -- The DJV Show, hosted by Doug Stephan, has joined the USA Radio Network. The move returns the program to its original name “Good Day” and merges the show with USA’s program “ …

Distribution channels: Business & Economy, Companies ...
Published on June 29, 2022 - 20:54 GMT

As Alaska Votes, New Alaska-centered political thriller dubbed a winner

WASHINGTON, DC, USA, June 29, 2022 /⁨EINPresswire.com⁩/ -- While Alaska is drawing intense national political interest focused on Sarah Palin's campaign for Congress, a political thriller with a fictional U.S. vice president from Alaska is …

Distribution channels: Amusement, Gaming & Casino, Book Publishing Industry ...
Published on June 30, 2022 - 08:34 GMT

Iron Powder Market Size [2022-2028] | Global Research, Business Strategy, Industry Share, Supply-Demand, Growth ...

Pune, June 30, 2022 (GLOBE NEWSWIRE) -- The Global Iron Powder Market Size was estimated at USD 1819.60 million in 2021 and is projected to reach USD 2394.40 million by 2028, exhibiting a CAGR of 4.00% during the forecast period. Global “Iron Powder Market …

Distribution channels: Business & Economy, Media, Advertising & PR ...
Published on June 29, 2022 - 20:30 GMT

Rising to the music scene: Black Sweater is ready to make their mark with the new single, “Moves Like You.”

Delivering heart-stirring Pop and Rock rhythms, Black Sweater offers “Moves Like You.” LOS ANGELES, CALIFORNIA, UNITED STATES, June 29, 2022 /⁨EINPresswire.com⁩/ -- In an industry that is vastly saturated with a plethora of emerging bands, Black …

Distribution channels: Culture, Society & Lifestyle, Media, Advertising & PR ...
Published on June 30, 2022 - 08:20 GMT

Animal by-product Market Size and Development by Global Demand 2022: Industry Overview By Size, Share, Trends, Growth ...

Pune, June 30, 2022 (GLOBE NEWSWIRE) -- The Global Animal by-product Market Size was estimated at USD 26190 million in 2021 and is projected to reach USD 31130 million by 2028, exhibiting a CAGR of 2.92% during the forecast period. IndustryResearchBiz has …

Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...