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A service for marketing & advertising industry professionals · Sunday, July 12, 2026 · 926,156,606 Articles · 3+ Million Readers
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  • Published on Jun 15, 2026

    Why your influencer marketing agency needs talent management

    Agencies that still treat creator campaigns as one-off transactions are watching their margins shrink and their best talent walk. Adding structured talent management turns an influencer marketing agency from a service vendor into a long-term partner that …

    Source: Film Daily - Pending
  • Published on Jun 11, 2026

    Agencies Are No Longer Buying Capabilities - They're Buying Time

    Publicis acquired LiveRamp. Ogilvy invested in sports and creator-focused agency Article 41. Earlier this month, Accenture Song acquired creator and social agency Whalar. At first glance, these transactions appear unrelated. In fact, many industry …

    Source: MediaPost - Neutral
  • Published on Jun 18, 2026

    Publicis Groupe takes to Cannes to address false AI pitch promises

    Publicis Groupe are taking to Cannes to address the false promise the AI pitch has given the industry, at a moment when the industry is facing fundamental disruption, widespread layoffs and existential questions about its future in the age of AI. …

    Source: AdNews - Pending
  • Published on Jun 29, 2026

    Cost per meaningless thousand

    Opinion Media owners must stop competing on the metric that devalues them, writes Omar Oakes.  What will happen next when a quarter of the world’s advertising suddenly becomes a lot more expensive?” This rhetorical question, posed to me during a recent …

    Source: The Media Leader - Pending
  • Published on Jul 1, 2026

    Five seps for redesigning work in the age of AI

    When Publicis Sapient’s chief marketing and communications officer sought to drive growth without increasing expenses or headcount, she turned to the natural solution for a company whose products promise to unlock AI-driven enhancements and efficiencies: …

    Source: Forbes India - Pending
  • Published on Jun 16, 2026

    Infront and Publicis to support commercial push for NFL Paris Game

    American football's NFL has unveiled Infront and Publicis Group as the agencies selected to assist with bringing in commercial partners for the league's upcoming Paris Game, its inaugural fixture in the country. The Infront and Publicis Sport …

    Source: Sportcal - Pending
  • Published on Jun 29, 2026

    Media Buying Briefing: The holdco tech heads expound on the ups and downs of building AI

    The topic of AI was inescapable no matter where you went during last week’s Cannes Lions, and very much was said on panels, along the Croisette and in the suites and meeting rooms of the big hotels. Digiday even hosted a video interview series whose …

    Source: Digiday - Neutral
  • Published on Jun 16, 2026

    Invictus Blue Clinches Digital Agency Of The Year Title At MDA d'Awards 2026

    IMAGE: Malaysian Digital Association They took home one of the night's biggest honours at the ceremony held on 12 June at Grand Nexus, Connexion, Bangsar South. The win marked a significant milestone for the homegrown agency, which has steadily built …

    Source: Mashable SE Asia - Left-wing
  • Published on Jun 14, 2026

    Publicis resumes Trade Desk recommendations after audit dispute settled

    Share Tweet Share Email Two of the advertising industry’s biggest players have patched up a public falling-out, with global agency giant Publicis confirming it will again recommend the digital advertising platform The Trade Desk to clients, ending a …

    Source: Mediaweek - Pending
  • Published on Jul 9, 2026

    Former Thomson Reuters Chief Named Chair-Elect of Informa, Set to Succeed John Rishton in 2027

    Informa, a company that’s traded on the London Stock Exchange, has appointed Tom Glocer as Chair-Elect of Informa PLC, the company said. The succession process, advised by Russell Reynolds and begun in early 2026, provides for Glocer to join the board as …

    Source: The Trade Show News Network - Neutral
  • Published on Jun 12, 2026

    Publicis Media Replaces Omnicom As HP's Global Media Agency

    HP Inc. has appointed Publicis Media as its global media agency following a competitive bidding process, HP announced, according to Guru Focus. This marks the end of a 17-year relationship with Omnicom Media Group. Publicis Media as its global media agency …

    Source: MediaPost - Neutral
  • Published on Jul 9, 2026

    Channel 4’s Diane Glynn goes to Zoo 55’s senior team to oversee social video

    ITV Studios’ digital arm Zoo 55 has appointed Channel 4’s Diane Glynn as senior VP of social video. Glynn was head of social at Channel 4, having led the broadcaster’s social strategy and YouTube expansion. The new role will see Glynn join Zoo 55’s senior …

    Source: C21Media - Pending
  • Published on Jun 15, 2026

    The Trade Desk resolves ad-tech fee dispute with Publicis

    The Trade Desk has resolved its ad-tech fee dispute with Publicis, one of its largest agency partners, ending a standoff that began earlier this year following concerns raised during a third-party audit. According to reports, Publicis has resumed …

    Source: Afaqs - Pending
  • Published on Jun 15, 2026

    Publicis Chemistry Malaysia Appoints David HK Tan as Creative Lead

    Publicis Chemistry Malaysia has appointed David HK Tan as Creative Lead, partnering with Anna Ragen, Business Head of Publicis Chemistry Malaysia, as the agency enters what it describes as its next phase of growth. Tan returns to the Publicis network after …

    Source: Branding in Asia - Neutral
  • Published on Jun 11, 2026

    Agency AI pitches are starting to face harder questions

    Despite the ubiquity of artificial intelligence in marketing materials over the past three years, its application within advertising is arguably much more established than many industry observers realize. However, what has changed is not the existence of …

    Source: Digiday - Neutral
  • Published on Jun 13, 2026

    Why a boutique influencer marketing agency wins in 2024

    The influencer marketing agency landscape is consolidating fast, yet many U.S. brands are quietly shifting spend toward smaller, independent shops that still treat each campaign like it matters. Boutique influencer marketing agency teams keep overhead low …

    Source: Film Daily - Pending
  • Published on Jun 12, 2026

    The AI awakening for ad agencies

    MUMBAI: Despite increasing expenditure on advertising in India -- expected to cross ₹2 lakh crore in 2026, according to WPP Media projections -- industry stalwarts have raised red flags on the revenue squeeze at agencies, the absence of big creative ideas …

    Source: Hindustan Times - Indeterminate
  • Published on Jun 11, 2026

    Kerfuffle wins Bulla Dairy Foods creative

    Australian dairy company Bulla Dairy Foods has appointed independent creative agency Kerfuffle to lead creative and brand across the portfolio.  Bulla has previously worked with Hotglue, acquired by Havas, The Bridge, Grey Melbourne and retired Publicis …

    Source: AdNews - Pending
  • Published on Jun 30, 2026

    Rishad Tobaccowala Joins Board Of 'Digital Clone' Mix Modeler

    Rishad Tobaccowala, author, speaker and former long-time Publicis guru, has joined the board of Australian marketing-mix modeling (MMM) developer Prophet. Prophet's MMM models are based on "digital clones" of each customer's business to …

    Source: MediaPost - Neutral

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