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A service for marketing & advertising industry professionals · Saturday, September 22, 2018 · 462,615,170 Articles · 3+ Million Readers
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IDEA Summit 2018 - Inclusivity, Diversity & Equality in Advertising Summit

Date: 01-Oct-18 to 03-Oct-18
Location: Toronto / Canada
Inclusivity, diversity & equality are not nice to-dos, they are a business imperative. Teams & workplaces that are diverse & inclusive create better products, services and marketing & communications campaigns - that in turn are consumed by the most communities. Diversity & Inclusion isn't a linear journey, learn how business leaders from Canada & around the world are moving the needle in their organizations and improving market reach, brand equity & their bottom lines. Conference hosts, Contagious, bring their world class innovative, strategic & creative thinking to Toronto with sessions Cannes Deconstructed, Contagious 10 Commandments & Modern Masculinity. Hear inspirational thought leaders Cindy Gallop, Tea Uglow, Lisen Stromberg & Liz Jackson ...

12th Sustainability Reporting and Communications Summit 2018

Date: 10-Oct-18 to 11-Oct-18
Location: United Kingdom
The increasing focus and push towards the UN Global Goals and 2-degree target requires businesses to disclose accurate data to showcase future risks, demonstrate the long-term value of the business and show their impact on the SDGs. For over a decade this event has delivered an unmatched, holistic view of sustainability reporting challenges and solutions. 2018’s iteration is the strongest, most value packed we’ve ever produced. Whether you work in reporting, communications or sustainability this is the only strategic event that delivers the information you need to shift towards an SDG-focused reporting and communications strategy.

Ethical Corporation's 12th CR Reporting & Communications Summit 2018

Date: 10-Oct-18 to 11-Oct-18
Location: United Kingdom
The increasing focus and push towards the UN Global Goals and 2-degree target requires businesses to disclose accurate data to showcase future risks, demonstrate the long-term value of the business and show their impact on the SDGs. For over a decade this event has delivered an unmatched, holistic view of sustainability reporting challenges and solutions. 2018’s iteration is the strongest, most value packed we’ve ever produced. Whether you work in reporting, communications or sustainability this is the only strategic event that delivers the information you need to shift towards an SDG-focused reporting and communications strategy. Why you must attend #SRCEU: - Quantifying and communicating impacts against the SDGs: Mapping what's relevant, measuring what’s critical and communicating to ...

Europe's Local Search Summit -The Digital Future

Date: 15-Oct-18 to 16-Oct-18
Location: Croatia
Location and Personalization to Enhance the Search and User Giving users content tailored to their interests, needs, and location is the key to making the most of what technology has to offer, regardless if it is mobile, tablet or desktop. Personalization, is when an app, piece of software, or your favorite music streamer adapts itself based on the knowledge it already has about you, without you having to put much forth much effort at all. It is like magic, and you are happier consumer and the business trying to reach you is has a more effect target. So how are SMB’s doing this? How are they targeting customers and how can re-sellers help SMB’s advertise more effectively using these new technologies? What does the current landscape digital landscape look and what are the new ...

Marketing Strategy for Growth

Date: 18-Oct-18 to 18-Oct-18
Location: United Kingdom
Marketing strategy is essentially about how do we compete on a crowded, noisy and overwhelmed market. How can you differentiate yourself, highlight the most amazing benefits of your product and create messaging that resonates with your target audience? In this class, we examine the elements of a sound marketing strategy and how to approach each of them in order for you to have a consistent plan going forward. We look at: Growth strategies and their The 3 bases of Analysing your situation and where to find Understanding who is your ideal target audience. The art of The importance of choosing the right channels and tactics to maximise GetSet for Growth London workshops are tailored for business owners, to enable the creation of a marketing ...

Brand Marketing Summit & Social Media Marketing (October 24-25, New York)

Date: 24-Oct-18 to 25-Oct-18
Location: United States
Incite Brand Marketing Summit NYC (October 24-25th) | http://events.incite-group.com/east/?utm_source=Evvnt&utm_medium=Event+Listing&utm_campaign=4974 The Summit is the most senior meeting for Marketing, Digital and Social Media leaders from Big Brands. The summit is unique in that is focuses on big brand marketers offering a platform for 500+ CMOS/ VPS to discuss how we must deliver impactful interactions that deliver a clear brand purpose and narrative. Be a part of the conversation with confirmed CMOs/SVPs from Target, Mastercard, Budweiser, Adidas, Visa, Lenovo, NBC Sports Group, Walmart and Qualcomm. 2018 Themes Include: *Reinvention of Marketing* *Customer Understanding and Personalized Experiences* Engagement and Story Inspiring* Attribution & Performance* Omnichannel ...

Digital Marketing Tools 101

Date: 24-Oct-18 to 24-Oct-18
Location: United Kingdom
Our goal is that you exit the class with an understanding of your options and tools you may use in your communication, a draft media mix and a few seedling ideas for the content of each. We are going to look at: Widely used, cost-effective digital marketing Tips, tricks and best The most important metrics to keep an eye on if you are running online advertising How to pick the right mix of tools for your marketing This class aims to give an overview of digital marketing tools and best practices. It is suitable for business owners with no specific marketing experience or those who are just venturing into digital marketing and would like to have a better understanding of digital campaigns. Doors open at 5:30 for a 5:45 start - please try and arrive on time to ...

B2B Marketing & Sales 2018

Date: 25-Oct-18 to 26-Oct-18
Location: Austin / United States
The most successful B2B Marketing leaders embrace what sales leaders have known for a long time – putting your customer first pays off. But what does that really mean? Last year, Forrester put a name to the new business buyer – The Business Consumer. At this year’s Forum, we’ll go deep on the implications of serving this new buyer. How their expectations for a seamless experience demands more transparency across sales and marketing, smarter technology, consistent messaging and account knowledge throughout the lifecycle. Join us this year!

EventTech 2018

Date: 12-Nov-18 to 14-Nov-18
Location: Las Vegas / United States
Fact: “digital plus live” has become the lead strategy for marketers around the world. And only one conference gives marketers the latest technologies, the newest trends, the top best practices and the biggest case studies—this one. THE PROGRAM. Get expert insights from Diageo, Heineken, Hilton, IBM, Salesforce and more leading brand side marketing technologists. THE CAMPUS. Content and technology collide in the industry’s only Campus—a 100,000-sq.- ft. experience housing all content in our five innovative labs and hundreds of technologies for you to test-drive. Get ready to meet the world’s best experiential marketing technology partners. PRE-CONFERENCE WORKSHOPS. Kick off EventTech with optional afternoon first-day workshops where attendees can choose from a variety of topics. ...
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