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My Video Search Holiday Wish List 3 Dec 2009 11:37 GMT
... visuals with audio rather than clicking through ads only to find long narratives of text. ... text. 4. Provide video ads that are “Super Bowl worthy.” I want to see advertisers develop ... campaigns by forwarding a link to your ad to my friends. With the majority of ...
Tim and Richard Smucker preserve an American icon 3 Dec 2009 05:26 GMT
... around the family business, listening to their dad talk shop at the breakfast table, and as teenagers ... older, taking jobs in the finance and marketing departments, they eventually would form an unusual ... mistakes. Whether buying ad time on the Super Bowl or unabashedly leaving the office for a ...
Cato in Los Angeles 3 Dec 2009 19:10 GMT
... automotive sponsor for the first period on Hockey Night in Canada, replacing Ford which had that spot for decades. Hyundai will also be advertising in the first period of next year’s Super Bowl. The marketing push will back the launch of the Sonata, which was unveiled Wednesday ...
Whole Foods' John Mackey: Mr. Conscious Capitalism 3 Dec 2009 05:26 GMT
... rested on their laurels Her signature no-holds-barred communication style is just one tool Carol Bartz ... learn. Even from his mistakes. Whether buying ad time on the Super Bowl or unabashedly leaving the office for a ...
Fiat's Marchionne drives change 3 Dec 2009 05:26 GMT
... wheel at Chrysler earlier this year, finally had his Detroit-area coming-out party last month. And he got ... rested on their laurels Her signature no-holds-barred communication style is just one tool Carol Bartz ... mistakes. Whether buying ad time on the Super Bowl or unabashedly leaving the office for a ...
Rupert Murdoch: 'The future of journalism is more promising than ever'' 3 Dec 2009 10:01 GMT
... billions of people who until now have had no honest or independent sources of the information ... including the first all-digital broadcast of the Super Bowl. More broadly, we have been working for ... for. The old business model based on advertising-only is dead. Let’s face it: a business ...
New Site Offers 12,000 Film Clips 3 Dec 2009 18:17 GMT
... Join AdweekMedia and Advertising Women of New York in celebrating the ... earned media through the lens of the Super Bowl XLIV, and also how brand advertisers can ... there the Alliance has broadened its focus. Read more about Family Friendly television programming now! Cable ...
FCC Enters Spectrum Debate 3 Dec 2009 18:17 GMT
... Join AdweekMedia and Advertising Women of New York in celebrating the ... earned media through the lens of the Super Bowl XLIV, and also how brand advertisers can ... there the Alliance has broadened its focus. Read more about Family Friendly television programming now! Cable ...
Vivendi Dumps 20% Stake in NBCU 3 Dec 2009 18:17 GMT
... Join AdweekMedia and Advertising Women of New York in celebrating the ... earned media through the lens of the Super Bowl XLIV, and also how brand advertisers can ... there the Alliance has broadened its focus. Read more about Family Friendly television programming now! Cable ...
Second local office opened as Census gears up for 2010 count 3 Dec 2009 14:17 GMT
... Route 29 and I-95. In coming months, the local and national census offices will advertise the importance of the census (including a commercial during the Super Bowl) in hopes of increasing the rate at which residents respond to the 10-question ...
Despite the Unemployment Rate, Marketing Job-Site Monster Is No Simple Task 2 Dec 2009 04:36 GMT
... ago from BBDO, where he oversaw Monster's ad business as exec VP-senior director. It was ... which is spent on digital. A veteran Super Bowl advertiser that also will be advertising in ... taking stock in making connections, whether it leads to a job or not. We believe ...
Why Customer Centricity Is More Than a Marketing Trend 2 Dec 2009 04:36 GMT
... view can be technologically challenging. It requires boatloads of data and sophisticated analytical models based ... to you on Twitter, or through a Super Bowl ad, but we can't afford to send you ...
Arlington Cracking Down On 'Ambush' Advertising 2 Dec 2009 00:57 GMT
... 1996 Nike surrounded Olympic venues with its advertising even though other shoe makers were official sponsors. Event organizers say 'ambush advertising' like that ... a lack of ambushing ordinances or the Super Bowl, obviously. So we're going to do ...
8 quarter-finalists chosen for the Unlock Xbox competition; Also, promotions on the site 2 Dec 2009 22:14 GMT
... vote for your favorite game, you can head to the Unlock Xbox from now till December ... general manager of Microsoft’s Entertainment & Devices Advertising Business Group. “The Xbox LIVE and Doritos ... in 2007 and has turned the brand’s Super Bowl advertising over to its fans every year. ...
Rex Wilder Originates Name for Barnes & Noble "nook" E-Reader 2 Dec 2009 03:00 GMT
... month of nook's introduction, Barnes & Noble had completely sold out its holiday stock. Wilder takes ... plan, retail materials and online and print advertising for nook -- not to mention the ... advertising Creative Director and Copywriter, with 3 Super Bowl commercials to his credit. He was most ...

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Pictures of the Day

media.asia:
Advertising Expenditure Hits $54 Billion in China

nytimes.com:
Puerto Rico Revives a 50-Year-Old Campaign

adage.com:
Enfamil Maker Loses False-Advertising Suit Against PBM

brandrepublic.com:
BMW Calls Creative Pitch

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EIN News Columnists

Britain's Officials Tell The Truth About the White House Lies That Led to Iraq (Joe Rothstein's Commentary) [30 Nov 2009 - 20:38]
Fear And Anger Stalks The Land; Will President Obama Learn to Manage It Or Become Its Victim? (Joe Rothstein's Commentary) [25 Nov 2009 - 03:01]

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Marketing Agencies News

BLOG How PR Companies Butter Up Mr.... [03 Dec 2009 - 20:17]
Partners Marketing Group Creates Marketing Solutions for The Medical Affairs Company [03 Dec 2009 - 19:57]
Advertising in the noughties - Advertising agency of the decade shortlist [03 Dec 2009 - 19:52]
Mobile advertising firm Smaato raises $4.5m [03 Dec 2009 - 16:21]
Cranky Creative Group Launches New Website [03 Dec 2009 - 15:16]

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Marketing Campaigns News

Nutek(R) Founders Unveil Smart Green(R) Lubricant Marketing Campaign (PRN) [03 Dec 2009 - 20:00]
Nutek(R) Founders Unveil Smart Green(R) Lubricant Marketing Campaign [03 Dec 2009 - 19:58]
Mayoral candidate John Georges' new ad is a dog- and head-scratcher [03 Dec 2009 - 19:51]
VIDEO: Hamsters on song for new advert [03 Dec 2009 - 19:46]
The Cross & The Switchblade Musical Creator Launches Global Google Ads Campaign [03 Dec 2009 - 17:57]

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Online Advertising News

Yahoo sees exponential growth in mobile ads [03 Dec 2009 - 20:28]
Google Says Public DNS Is About Speed, Not Ads [03 Dec 2009 - 20:24]
Visible Measures Partners with BETC Euro RSCG to Measure Record-Breaking Evian Roller Babies Internet Video Advertisemen [03 Dec 2009 - 20:16]
Visible Measures Partners with BETC Euro RSCG to Measure Record-Breaking Evian Roller Babies Internet Video Advertisement (PRN) [03 Dec 2009 - 19:51]
Visible Measures Partners with BETC Euro RSCG to Measure Record-Breaking Evian Roller Babies Internet Video Advertisement [03 Dec 2009 - 19:47]

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Television Advertising News

DEVB TV LEADS, Debt Settlement TV Leads, TV Commercial Leads. 1-888-957-9990 [03 Dec 2009 - 19:55]
AT&T Drops Lawsuit Over Verizon TV Ads [03 Dec 2009 - 18:28]
H. R. 1084 bill prevents loud TV ads [03 Dec 2009 - 17:53]
Kevin Trudeau: Infamous Infomercial King Is At It Again [03 Dec 2009 - 17:45]
Style Birmingham TV campaign from 383 Project and Fullrange [03 Dec 2009 - 17:23]

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