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Puerto Rico Revives a 50-Year-Old Campaign 3 Dec 2009 07:31 GMT
... ONE of the best-known campaigns from the “Mad Men” era ... in his 1963 book, “Confessions of an Advertising Man.” (The book was cited by a ... sameness: a couple on a beach, a drink with an umbrella in it, a party.” ...
Youths highly exposed to targeted alcohol advertisements, researchers say 3 Dec 2009 07:14 GMT
... Alcoholic beverages popular among youths are more likely to ... magazines with high youth readership than alcoholic drinks consumed mainly by adults, resulting in disproportionately ... health debate about interventions to reduce youth drinking," the authors wrote. ...
Youths highly exposed to targeted alcohol advertisements, say researchers 3 Dec 2009 12:34 GMT
... Alcoholic beverages popular among youths are more likely to ... magazines with high youth readership than alcoholic drinks consumed mainly by adults, resulting in disproportionately ... health debate about interventions to reduce youth drinking," the authors wrote. ...
Alcohol firms target youths with mag ads 3 Dec 2009 10:32 GMT
... Alcohol firms target youths with mag ads Washington, ... with mag ads Washington, December 03: Alcoholic beverages popular among youths pull more advertisement in ... health debate about interventions to reduce youth drinking." Copyright Asian News Share it: ...
'Defensive lobbying' means big spending to kill remote threats 3 Dec 2009 05:16 GMT
... group that represents the makers of sugary beverages like soft drinks, sports drinks and energy drinks. It spent ... called Americans Against Food Taxes are splashing advertisements across the pages of Capitol Hill newspapers ...
Advertising expenditure hits US$54 billion in China 3 Dec 2009 05:10 GMT
... BEIJING - Advertising expenditure in China for the first three ... Wahaha, China Mobile and Sanjing Pharmaceutical. The beverage sector demonstrated the highest growth in ad ...
SodaStream looks for ad agency ahead of relaunch 3 Dec 2009 04:31 GMT
... SodaStream looks for ad agency ahead of relaunch LONDON - Soda ... Club, the owner of classic 80s at-home soft-drinks-maker SodaStream, is looking for an ad agency ... Soda Club was unavailable for comment as Marketing went to press. ...
Celebrity endorsements; boon to advertising 2 Dec 2009 05:57 GMT
... THE INCLINATION towards celebrity endorsements of a product to ... a long time now. In the 80’s, advertisements featured stars like Tabassum (Prestige pressure cookers), ... up’ build a brand personality of a drink for the strong and adventurous. Another product ...
CSPI: Nickelodeon Ad Content High in Junk Food 2 Dec 2009 21:49 GMT
... Bureaus (CBBB), called the Children's Food and Beverage Advertising Initiative (CFBAI). CSPI also examined the practices ... Most beverages (64 percent), such as fruit drinks with little fruit juice, sports drinks, and ...
Alcohol companies target youths with magazine ads, new study shows 2 Dec 2009 18:43 GMT
... ads, new study shows BOSTON � Alcoholic beverages popular among youths are more likely to ... magazines with high youth readership than alcoholic drinks consumed mainly by adults, resulting in disproportionately ... health debate about interventions to reduce youth drinking," the authors wrote. ...
Sirius Marketing in Motion 2 Dec 2009 17:06 GMT
... Help us keep this a respectfully Foolish area! This is ... it, and get in marketing, sales and advertising. Obviously nothing makes you happy, maybe you ... away. If you want ice in your drink you have to buy or freeze the ...
'Drink to stay beautiful' ad banned 2 Dec 2009 04:33 GMT
... An advert has been banned by the Advertising Standards ... pampering while trying the new Martini Rosato drink." Pitcher and Piano added: "We were not ...
Newly Commercially Launched Linkcrafter Provides Powerful Marketing Solution for Small Businesses 2 Dec 2009 17:40 GMT
... Begun first as a courtesy for friends, then as ... products and services without spending money on advertising or wasting time on fruitless networking. Linkcrafter ... Health, homeotherapy and weight-loss; � Food and Beverage; � Management and marketing; � Consumer electronics; ...
Promotional email for Martini banned by ASA 2 Dec 2009 00:31 GMT
... Promotional email for Martini banned by ASA LONDON ... Martini event has been banned by the Advertising Standards Authority after a recipient objected it ... products while trying the new Martini Rosato drink. The campaign intended to communicate the importance ...
Having It Both Ways in Advertising 2 Dec 2009 07:51 GMT
... The Ila Dusk is a personal alarm for women that's ... Erasmus and Coca-Cola jointly developed an energy drink called Relentless that is being rolled out ... set. "It's a more sophisticated type of advertising than we're used to seeing with Coke," ...

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EIN News Columnists

Britain's Officials Tell The Truth About the White House Lies That Led to Iraq (Joe Rothstein's Commentary) [30 Nov 2009 - 20:38]
Fear And Anger Stalks The Land; Will President Obama Learn to Manage It Or Become Its Victim? (Joe Rothstein's Commentary) [25 Nov 2009 - 03:01]

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Marketing Agencies News

The Internet Marketing Firms Choice For Your Business That Is Affordable, Fast, and Powerful Guaranteed [03 Dec 2009 - 07:24]
SodaStream looks for ad agency ahead of relaunch [03 Dec 2009 - 04:53]
Mobile ad company Smaato raises $4.5M [03 Dec 2009 - 02:42]
Top ad agencies scout for buys in digital media [02 Dec 2009 - 21:47]
Korean Ad Firm to Buy Barbarian [02 Dec 2009 - 19:02]

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Marketing Campaigns News

How to Fit a Promotion Campaign in your Budget? [03 Dec 2009 - 12:22]
Semichem launches ad campaign to promote new site [03 Dec 2009 - 12:00]
Advertising: Puerto Rico Revives a 50-Year-Old Campaign [03 Dec 2009 - 10:32]
Humanists aim ad campaign at Christmas [03 Dec 2009 - 03:57]
AAJ Launches Ad Campaign to Protect Patients [02 Dec 2009 - 22:19]

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Online Advertising News

Letter (Web version): Imagine ad comparing schools is misleading [03 Dec 2009 - 10:06]
Consortium to Measure Online Ads' Impact on Offline Sales [03 Dec 2009 - 06:13]
Report: AOL To Pull Premium Advertising From Ad.com [03 Dec 2009 - 06:11]
Five things you need to know... Ad networks [03 Dec 2009 - 05:56]
MySpace enters net music fray with ads-free service [03 Dec 2009 - 05:54]

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Television Advertising News

AT&T, Verizon End Lawsuits Over 'Misleading' TV Ads [03 Dec 2009 - 12:41]
What's your reaction to the TV ad that ends with the B.S. word? [03 Dec 2009 - 12:40]
Smart TV advertising plan to reach across SE Asia [03 Dec 2009 - 12:22]
@ icky TV ads, stopped trains [03 Dec 2009 - 10:08]
With White House Jobs Summit This Week KSBH Unveils New TV Ads Targeting Senators on Health Care [02 Dec 2009 - 17:48]

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