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Published on Dec 4, 2024

The Bizarre Reality of AI Advertising

The Evolution of AI in Advertising Artificial intelligence has rapidly transformed the way advertisements are created, targeted, and consumed. What was once a manual and time-intensive process is now driven by algorithms capable of generating …

Source: Artificial Intelligence + - Label Pending
Published on Dec 3, 2024

Legal Ethics: Navigating the ethical challenges of advertising and solicitation in the digital age

In the rapidly evolving digital landscape, attorneys and law firms are increasingly turning to third-party marketing professionals, online platforms, and social media for advertising and soliciting new clients. This shift brings both opportunities and …

Source: Missouri Lawyers Media - Label Pending
Published on Dec 4, 2024

Enroll now to learn about AI strategy development in the newsroom

Overview Artificial intelligence offers much for public service media newsrooms but it also brings significant challenges. It can drive efficiencies, freeing up journalists to do more journalism, assist in research and help them tell stories in creative …

Source: European Broadcasting Union - Label Pending
Published on Dec 3, 2024

Responsible data-driven storytelling in Indian advertising

Representative image (iStock)By C. Deep Prakash In the evolving Indian digital advertising landscape, hyper-personalisation has become a powerful tool for connecting brands with consumers on a highly individual level. Personalisation through AI allows …

Source: ET Brand Equity - Center-right
Published on Dec 4, 2024

How Nanda will help Hindi speakers harness power of AI

A LLM is an artificial intelligence (AI) programme that can recognise and generate text, with perhaps the most familiar example of its use being ChatGPT, which allows users to have human-like conversations with a chatbot. Now, Nanda - whose name is …

Source: Gulf News - Label Pending
Published on Dec 4, 2024

Bringing Trust to AI: kama.ai Introduces GenAI’s Sober Second Mind® and Knowledge Administrator

TORONTO, Dec. 04, 2024 (GLOBE NEWSWIRE) -- kama.ai, a leader in responsible, conversational AI solutions, announces two new capabilities to launch in early 2025 as part of its Designed Experiential Intelligence® (kama DEI) platform. The new features, GenAI …

Distribution channels: Media, Advertising & PR, Technology ...
Published on Dec 4, 2024

Lighthouse Counsel Celebrates 25 Years

In 25 years of partnering with leading, respected nonprofits, the firm has established a reputation for excellence and integrity. FRANKLIN, TN, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- Contact: Jeff Jowdy 615.790.7693 jeff@ …

Distribution channels: Banking, Finance & Investment Industry, Education ...
Published on Dec 4, 2024

Craft's Easy-To-Use Platform Simplifies Supply Chain Resilience and Speeds Time to Value With New Enhanced Capabilities

SAN FRANCISCO, Dec. 04, 2024 (GLOBE NEWSWIRE) -- Craft, the award-winning supply chain resilience company recognized by users and analysts for its ease of use, today announced the release of advanced features to tailor the user experience, boost …

Distribution channels: IT Industry, Media, Advertising & PR ...
Published on Dec 2, 2024

Aesthetics, Ethics & the Politics of Creativity

The following article was written by Ana Andjelic, founder of The Sociology of Business. The views and opinions expressed in this piece are those solely of the authors and do not necessarily reflect the position of Highsnobiety as a whole. LinkedIn is …

Source: Highsnobiety - Label Pending
Published on Dec 4, 2024

Introducing the HRCI Pro: Talent Acquisition Certificate, Designed to Help HR and TA Professionals Advance Their ...

ALEXANDRIA, Va., Dec. 04, 2024 (GLOBE NEWSWIRE) -- HRCI®, the premier credentialing and learning organization for the human resource profession, today announced the launch of its new HRCI Pro: Talent Acquisition certificate. This offering will enable HR …

Distribution channels: Media, Advertising & PR, Technology ...
Published on Dec 4, 2024

The AI Race Gets Even More Exciting with the Entry of Amazon

By The Malketeer Nova Models Set to Disrupt the Generative AI Landscape In a bold strategic move, Amazon has officially entered the generative AI competition with the launch of Nova, a comprehensive family of six AI models designed to challenge industry …

Source: Marketing Magazine - Neutral
Published on Dec 4, 2024

Did AI take the fizz out of Coca-Cola’s Xmas spirit?

Last month, Coca-Cola released a series of AI-generated Christmas ads, sparking mockery from social media users. The ads were supposed to pay homage to the brand’s iconic Coca-Cola Christmas ads from 1995, ‘Holidays Are Coming’, but some users claimed the …

Source: ET Brand Equity - Center-right
Published on Dec 4, 2024

Can retail media compensate for weaknesses in performance media?

The saying goes that the first ever ad banner had a 44% clickthrough rate and it's been downhill ever since. That was 30 years ago. Contrast that to today where the average clickthrough rate for a display banner now sits below 1%, and it's clear …

Source: Campaign Asia - Center-left
Published on Dec 2, 2024

NZXT’s PC Rental Program Under Fire for Predatory Practices and Misleading Advertising

NZXT, a well-known brand in the PC hardware industry, has come under intense scrutiny for its PC rental program, which has been labeled as predatory and misleading by several tech enthusiasts and investigators. The program, which promises users access to …

Source: Times News Global - Pro-Government
Published on Dec 2, 2024

Consumers face barriers to embracing ethical fashion, psychologist warns

Consumers are likely to continue making poor fashion choices unless eco-friendly choices become more accessible, according to a leading psychologist. Carolyn Mair says brands must do more to promote sustainable clothing by making it more accessible to all, …

Source: EurekAlert! - Neutral
Published on Dec 3, 2024

NUJ marks International Day of Disabled People

Call to journalists to recognise barriers that exclude The NUJ Disabled Members’ Council calls on colleagues across the industry to ensure fair and ethical reporting on disability issues, that is informed by the lived experiences of disabled people. …

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Published on Dec 3, 2024

Cultural Intelligence: An Interview with Anastasia Karklina Gabriel, Senior Insights Lead at Reddit and Cultural ...

By Stephen Shaw When Apple suddenly incurs the wrath of the public for a cultural gaffe, it is clear times have changed. The offense was committed earlier this year when Apple released a 10-minute video titled “Out of Office”, the latest installment in a …

Source: DM Magazine - Neutral
Published on Dec 3, 2024

Finance Forward: 10 Breakthrough Innovations Reshaping the Future of Financial Services Marketing

By Allison Karavos The past twenty years have seen incredible advancements in technology of all sorts (do we even remember life before the smartphone?) – and the world of financial services is no exception. But innovation is far from over. The financial …

Source: DM Magazine - Neutral
Published on Dec 3, 2024

Behavioural Science: Could Supermarket Loyalty Cards Nudge Consumers to Make Healthier Choices?

By Magda Osman Ken Murphy, CEO of the British multinational supermarket chain Tesco, recently said at a conference that Tesco “could use Clubcard data to nudge customers towards healthier choices”. So how would this work, and do we want it? Our recent …

Source: DM Magazine - Neutral

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Published on December 4, 2024 - 18:30 GMT

2025 TITAN Brand Awards: Honoring Excellence in Advertising & Branding Influence

The TITAN Brand Awards proudly announces the opening of submissions for 2025, honoring exceptional achievements in branding and advertising excellence. NEW YORK, NY, UNITED STATES, December 5, 2024 /⁨EINPresswire.com⁩/ -- The TITAN Brand Awards …

Distribution channels: Companies, Consumer Goods ...
Published on December 4, 2024 - 13:00 GMT

Top Fox Marketing Expands Team to Meet Growing B2B Demand

Top Fox Marketing expands its award-winning team to meet rising B2B demand, enhancing expertise in SaaS, tech, and professional services marketing. BOULDER, CO, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- Top Fox Marketing, an award- …

Distribution channels: Media, Advertising & PR ...

Published on December 5, 2024 - 00:00 GMT

Fitz Designz: Over a Decade of Digital Marketing Excellence and the Dawn of AI-Driven Marketing.

Fitz Designz celebrates 13+ years of success with the launch of an AI-driven marketing tool, revolutionizing results for small businesses. SANTA ROSA, CA, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- Fitz Designz, a Sonoma County-based …

Distribution channels: Business & Economy, Companies ...
Published on December 4, 2024 - 22:29 GMT

Creative Trailblazer Javier Campopiano Returns as Executive Jury President for the 2025 NYF Advertising Awards

Campopiano Will Once Again Curate A Super Jury Comprised of A Mix of Creative and Brand Leaders NEW YORK, NY, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- New York Festivals Advertising Awards is thrilled to announce that Javier …

Distribution channels: Companies, Consumer Goods ...

Published on December 4, 2024 - 22:31 GMT

The Marketing Alliance Announces Financial Results for Quarter Ended September 30, 2024

ST. LOUIS, Dec. 04, 2024 (GLOBE NEWSWIRE) -- The Marketing Alliance, Inc. (OTC: MAAL) (“TMA” or the “Company”), announced its financial results today for its fiscal 2025 second quarter ended September 30, 2024. Fiscal Q2 2025 Financial Key Items (all …

Distribution channels:
Published on December 4, 2024 - 19:27 GMT

OOH Sports Brings Hyper-Local Advertising to the World of Live Sports

SEVERANCE, CO, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- OOH Sports is redefining the way brands connect with sports fans by delivering hyper-localized advertising solutions that target audiences directly around live sporting events. …

Distribution channels: Business & Economy, Media, Advertising & PR ...
Published on December 4, 2024 - 21:39 GMT

LegalMatch Empowers Consumers To Fight Greenwashing in Marketing

Consumers Falling for Greenwashing Tactics Seek Attorney Guidance RENO, NV, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- In today's environmentally conscious climate, many companies boast "green" initiatives and …

Distribution channels: Consumer Goods, Environment ...
Published on December 4, 2024 - 10:16 GMT

Marketing And Tech Leaders To Lead The Charge At The 2025 Edition Of The FUELD Conference

The Spring Edition of the FUELD Conference will explore future trends in tech and marketing with industry leaders, highlighting key innovations and insights. LAS VEGAS, NV, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- The upcoming FUELD …

Distribution channels: Business & Economy, Conferences & Trade Fairs ...

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Published on December 5, 2024 - 00:00 GMT

Fitz Designz: Over a Decade of Digital Marketing Excellence and the Dawn of AI-Driven Marketing.

Fitz Designz celebrates 13+ years of success with the launch of an AI-driven marketing tool, revolutionizing results for small businesses. SANTA ROSA, CA, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- Fitz Designz, a Sonoma County-based …

Distribution channels: Business & Economy, Companies ...
Published on December 4, 2024 - 22:51 GMT

John J. Blenkush Invites Readers on a Journey Through Complex Relationships and Mystical Landscapes

Award-winning author John J. Blenkush shares insights on storytelling, blending mythology with emotional depth in his acclaimed Solstice Series. LONDON, UNITED KINGDOM, December 4, 2024 /⁨EINPresswire.com⁩/ -- Award-winning author John J. Blenkush …

Distribution channels: Book Publishing Industry, Companies ...
Published on December 4, 2024 - 22:36 GMT

Presented by Atticus Publishing: 'SUICIDE: Unforgivable? Study Guide' by Dr. Thomas Perchitti

‘Empowering Church Leaders with Biblical Guidance on Ministering to Suicide Survivors’ SAN FRANCISCO, CA, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- Atticus Publishing proudly introduces "SUICIDE: Unforgivable? Study Guide," …

Distribution channels: Culture, Society & Lifestyle, Education ...
Published on December 4, 2024 - 22:29 GMT

Creative Trailblazer Javier Campopiano Returns as Executive Jury President for the 2025 NYF Advertising Awards

Campopiano Will Once Again Curate A Super Jury Comprised of A Mix of Creative and Brand Leaders NEW YORK, NY, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- New York Festivals Advertising Awards is thrilled to announce that Javier …

Distribution channels: Companies, Consumer Goods ...
Published on December 4, 2024 - 22:21 GMT

Leslie Goldhill to Spearhead Talentfoot's Enhanced Board Search and Talent Consulting Services

Talentfoot welcomes Leslie Goldhill as Executive Senior Partner, expanding board search and talent consulting services to build future-ready leadership teams. CHICAGO, IL, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- Talentfoot …

Distribution channels: Business & Economy, IT Industry ...
Published on December 4, 2024 - 21:48 GMT

the*gamehers Reinvents Its Annual Awards Gala to Create a Global, Year-Long Celebration of Women in Gaming

the*gamehers Awards Expands to Recognize 100 Women Across 10 Categories with Comprehensive Year-Round Honors NEW YORK, NY, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- the*gamehers, the largest community celebrating women and femme- …

Distribution channels: Amusement, Gaming & Casino, Culture, Society & Lifestyle ...
Published on December 4, 2024 - 21:39 GMT

LegalMatch Empowers Consumers To Fight Greenwashing in Marketing

Consumers Falling for Greenwashing Tactics Seek Attorney Guidance RENO, NV, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- In today's environmentally conscious climate, many companies boast "green" initiatives and …

Distribution channels: Consumer Goods, Environment ...
Published on December 4, 2024 - 21:09 GMT

HonorHealth is first non-clinical trial site in Arizona to perform minimally invasive tricuspid valve replacement

This advanced technique utilizes a catheter to implant an artificial, self-expanding tricuspid valve to prevent or reduce tricuspid regurgitation. SCOTTSDALE, ARIZONA, AZ, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- HonorHealth, a …

Distribution channels: Healthcare & Pharmaceuticals Industry, Media, Advertising & PR ...
Published on December 4, 2024 - 21:04 GMT

ENVIRONMENTAL PROTECTION ANNOUNCES 2024 NEW PRODUCT OF THE YEAR WINNERS

Environmental Protection, the resource for managing air, water, energy and waste issues announces the winners of the 2024 New Product of the Year awards. WOODLAND HILLS, CA, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- Environmental …

Distribution channels: Business & Economy, Environment ...
Published on December 4, 2024 - 20:32 GMT

Actor, Producer, and Director Jermaine Alexander Joins Peacock’s “Based on a True Story”

Jermaine Alexander brings talent and charm to Peacock's Dark Comedy Series YUMA, AZ, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- Jermaine Alexander, the multifaceted actor, producer, and director, can now be seen in Peacock’s hit …

Distribution channels: Conferences & Trade Fairs, Culture, Society & Lifestyle ...
Published on December 4, 2024 - 20:30 GMT

Arcus Power Launches Power Market Data Solutions on Snowflake Marketplace

Customers can now access Arcus Power’s comprehensive power market data for advanced analytics and informed decision-making CALGARY, ALBERTA, CANADA, December 4, 2024 /⁨EINPresswire.com⁩/ -- Arcus Power today announced the launch of its Power …

Distribution channels: Agriculture, Farming & Forestry Industry, Automotive Industry ...
Published on December 4, 2024 - 20:23 GMT

DoSomething Strategic Launches New Report Highlighting What Today’s Youth Want Out of Volunteerism

Amidst a Loneliness Epidemic and as Young People Navigate a New Political Climate, Service Offers a Rewarding Opportunity to Connect and Create Tangible Impact NEW YORK, NY, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- Today, …

Distribution channels: Business & Economy, Culture, Society & Lifestyle ...
Published on December 4, 2024 - 20:02 GMT

Washington, D.C. Shines as the Entertainment Capital

Week Of Global Film Screenings, Awards Show, Homecoming for Grammy Nominee, and Celebrating #1 Amazon Prime Series Based in Washington, DC WASHINGTON, DC, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- In mid-November, Washington, D.C. …

Distribution channels: Culture, Society & Lifestyle, Media, Advertising & PR ...
Published on December 4, 2024 - 19:40 GMT

Send Smiles This Christmas with Gifts Australia’s Christmas Gifts

Regents Park, NSW – Gifts Australia is officially launching its 2024 Christmas gift collection as Australians prepare to celebrate the season of giving and show love for their loved ones on this festive holiday. Christmas is just around the corner, and …

Distribution channels: Business & Economy, Companies ...
Published on December 4, 2024 - 19:29 GMT

Berlin Fashion Film Festival 2024 'Experiential' Winners Announced

HBO, Canon, and Independent Talents Share The Spotlight BERLIN, GERMANY, December 4, 2024 /⁨EINPresswire.com⁩/ -- Berlin Fashion Film Festival's 12th edition has revealed the winners of its 'Experiential' category. "The range …

Distribution channels: Conferences & Trade Fairs, Culture, Society & Lifestyle ...
Published on December 4, 2024 - 19:27 GMT

OOH Sports Brings Hyper-Local Advertising to the World of Live Sports

SEVERANCE, CO, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- OOH Sports is redefining the way brands connect with sports fans by delivering hyper-localized advertising solutions that target audiences directly around live sporting events. …

Distribution channels: Business & Economy, Media, Advertising & PR ...
Published on December 4, 2024 - 19:03 GMT

பிரான்சில் இடம்பெற்ற நாடுகடந்த தமிழீழ அரசாங்கத்தின் அரசவை அமர்வு

அரசவை அமர்வு, மக்கள் அரங்கம், இராஜதந்திர பட்டறை, கருத்தரங்கம். என நான்கு நிகழ்வுகளை மையப்படுத்தி இடம்பெற்றிருந்த இம்மூன்று நாள் நிகழ்வு COLOMBO, SRI LANKA, December 4, 2024 /⁨EINPresswire.com⁩/ -- பிரென்சு புரட்சியின் பின்னர் …

Distribution channels: Human Rights, International Organizations ...
Published on December 4, 2024 - 18:55 GMT

American Pain and Movement Specialist Brings Message of Hope to Edinburgh

After more than 7 years of helping people in pain find joy in movement again, Edinburgh transplant is helping locals move safely through pain in a new workshop. EDINBURGH, SCOTLAND, December 4, 2024 /⁨EINPresswire.com⁩/ -- Pilates-for-pain …

Distribution channels: Culture, Society & Lifestyle, Healthcare & Pharmaceuticals Industry ...
Published on December 4, 2024 - 18:50 GMT

Creative Agency 'Outright' Hires Tracy Mathews for New Position of Managing Director

APCO Worldwide Veteran Joins Outright to Lead Company Growth and Brand Strategy WASHINGTON D.C., DC, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- Outright, a full-service creative agency focused on delivering striking, purpose-driven …

Distribution channels: Media, Advertising & PR ...
Published on December 4, 2024 - 18:45 GMT

Jamey Lester of Lester Consulting to be Featured on Close Up Radio

ALEXANDRIA, VA, UNITED STATES, December 4, 2024 /⁨EINPresswire.com⁩/ -- Lester Consulting, established by veteran fundraiser and consultant, Jamey Lester, is making significant strides in the political and nonprofit sphere with his boutique …

Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...