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Verizon & Marketing News is an EIN News Service for marketing and advertising professionals. Constantly updated news and information about marketing.
Latest Verizon & Marketing News
- Google's Home Page Promotes Motorola / Verizon Droid Phone 7 Nov 2009 04:30 GMT
... Learn more.” Clicking the “learn more” link leads to that touts the Google search capabilities ... to make the case that this an ad on Google's home page, and SEO folks ... In other words, some can argue that Verizon is effectively buying a link from Google, ...
- Amid Transition, Rivals Are Descending on Apple 7 Nov 2009 05:36 GMT
... A Mac” campaign. Then, three weeks ago Verizon launched a teaser pitch from mcgarrybowen for ... there, though. The company is also running ads that lampoon the iPhone’s “There’s an app ... coverage. (AT&T is suing Verizon over that ad.) Apple, at the moment, may have little ...
- DCIA Presents Third Annual P2P MEDIA SUMMIT at CES 7 Nov 2009 09:26 GMT
... CEO, LimeWire; Jin Li, Principal Researcher, Microsoft; Gilad Peleg, VP of Marketing & Business Development, Oversi; ... Management and Strategy, BayTSP; Doug Pasko, PMTS, Verizon Communications; Stuart Rosove, VP, Media & Entertainment, ... Association (ECA); Arthur Pober, American Associate, European Advertising Standards Alliance (EASA); and Chris Ullrich, Writer ...
- For Verizon users, Droid fills a void 6 Nov 2009 06:16 GMT
... Google, goes on sale this morning at Verizon Wireless stores. Among iPhone nation, the reaction ... filed suit this week against Verizon for ads that suggest you can’t use your iPhone ... time I run the numbers in my head, trying to justify switching to the iPhone ...
- Droid Lures Shoppers to Verizon Stores 6 Nov 2009 19:18 GMT
... the 7 a.m. opening of a Boston-area Verizon Wireless store. was repeated at hundreds of ... work e-mail services, as well for its broad array of multimedia functions. Both said the ability ... up on the stealth fighter bomber TV advertisements and related features of the device itself, ...
- AT&T Instructs Employees on How to Respond to Verizon Trial-Related Questions 6 Nov 2009 01:32 GMT
... a lawsuit on November 4, 2009 against Verizon's “There's a Map for That” advertising campaign. Independent research shows that the maps ... shows that the maps in the advertisements mislead consumers into believing that we do not offer ...
- Verizon gets 2nd Droid smartphone 6 Nov 2009 21:12 GMT
... Verizon Wireless has unveiled its second Android-based phone, ... just weeks after HTC announced its first advertising campaign, a move designed to raise the profile ...
- Verizon Gets Second Droid Phone 6 Nov 2009 21:16 GMT
... Verizon Wireless has unveiled its second Android-based phone, ... just weeks after HTC announced its first advertising campaign, a move designed to raise the profile ...
- Moxie Interactive Taps OpenAmplify for Next-Generation Social Engagement 6 Nov 2009 02:27 GMT
... Web every day. Moxie Interactive, an Atlanta-based advertising firm that is creating the agency of ... Century Fox, Garnier, Maybelline New York and Verizon Wireless, among others. The agency created a ... consumer sentiment, OpenAmplify allows advertising agencies and ad networks to enhance marketing campaigns and segment audiences ...
- AT&T Sues Verizon Over 3G Network Comparison in TV Ad 6 Nov 2009 04:37 GMT
... a little uglier. AT&T Wireless is suing Verizon Wireless over its "There's a map for ... it to lose 'incalculable market share.' Verizon's ad has gotten its enviable share of buzz, ... partner for its iPhone is AT&T. The ads show two maps side by side, with ...
- Making lemonade from layoffs, Harry's pricey lesson 6 Nov 2009 18:50 GMT
... Martin of the Rotman School of Management, ad man Rob Guenette of Taxi, and Porter ... H1N1. Last spring, Kellogg's had to pull ads that claimed Frosted Mini-Wheats improved the attentiveness ... border, AT&T has been smarting over a Verizon campaign using maps to compare the two ...
- The Daily Walk of Shame: Droid's Ad Bombs, Literally 6 Nov 2009 20:14 GMT
... shiny hipster pedestal, is getting glowing reviews ahead of its Nov. 6 debut. But the ... the mountains, or driving down lonely desert roads. With a cheerful disregard for life, limb, ... -- I simply can't understand how Motorola, Verizon, and Google think that positioning their product ...
- Moxie Builds Advertising Tools Based On NLP 6 Nov 2009 20:17 GMT
... quickly build out numerous pieces of its advertising IT infrastructure without having to create each ... lets clients like Coca-Cola, Home Depot and Verizon Wireless integrate these features and function in ... sentiment, the technology allows advertising agencies and ad networks to improve marketing campaigns and segment audiences. ...
- Verizon Droid almost enough to give up iPhone 6 Nov 2009 00:14 GMT
... wrong reasons ... ie, buying it because instead of thinking the decision out rationally. I ... as much detail as possible, whether it leads to a natural-looking image or not. to ... during my Asian jaunt this summer, but Verizon tells me I’d have had no trouble ...
- AT&T sues Verizon over 3G coverage map commercials 6 Nov 2009 03:01 GMT
... AT&T sues Verizon over 3G coverage map commercials Nov 04, ... barrage of "There's a Map for That" ads misleadingly imply that AT&T's network has major gaps ... It's fundamentally misleading, in our view." The campaign, which mocks Apple Inc.'s "There's an App ...
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