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Samsung Electronics & Marketing News is an EIN News Service for marketing and advertising professionals. Constantly updated news and information about marketing.
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Latest Samsung Electronics & Marketing News

  • Voltas assigns Rs 30 crore creative biz to Capital Advertising 3 Dec 2009 03:34 GMT
    ... 50 per cent higher than the brand's ad spends last year (Rs 20 crore). The ... in tagline. Industry figures reveal that LG heads the AC market with approximately 25 per ... Voltas comes second with 17 per cent. Samsung is a close third with about 15 ...

  • Celebrities Tweet Phone Picks 2 Dec 2009 23:35 GMT
    ... one phone right now, it's clear that Chad Ochocinco uses a Motorola Cliq. Promoting Motoblur ... Jackson to star in TV and print ads for the phone. LG tapped model and ... Siriano to promote its handsets in 2009. Samsung asked actress Audrina Patridge to host an ...

  • Cheil Worldwide Acquires The Barbarian Group 2 Dec 2009 20:11 GMT
    ... Chief Experience Officer - will continue to lead the company. The Barbarian Group will enhance ... Cheil North America, notes, "The Barbarian Group leads the industry in creativity and innovation. By ... Worldwide provides marketing and advertising services to Samsung Group and its affiliates, such as Samsung ...

  • Cheil Acquires Majority Stake in Barbarian Group 2 Dec 2009 18:06 GMT
    ... Group will become part of South Korean ad network Cheil Worldwide in a deal that has ... Seoul. Cheil Worldwide is currently ranked by Advertising Age as the world's 16th-largest advertising firm ... (based on 2008 figures). It started as Samsung's in-house agency but today Samsung owns about ...

  • The State of the South African Mobile UGC Market: Gearing Up For the 2010 World Cup 2 Dec 2009 17:13 GMT
    ... Virgin Mobile South Africa, MXit, Movius, Nokia, Samsung, LG, RIM, Sony Ericsson, HTC, Motorola, Apple, ... UGC services featuring advanced streaming video, mobile advertising, location aware, and social networking capabilities" noted ... low-income customers. Other issues include illiteracy, the myriad of official languages, and the lack of robust ...

  • Rakesh Dhall joins Net Communities 2 Dec 2009 12:36 GMT
    ... website and also Europe’s biggest online technology advertising network, has hired Rakesh Dhall to join ... also work closely with Net Communities’ biggest agency clients including Carat, Zed Media, Mindshare, i-Level ... Net Communities network include Hewlett-Packard, IBM, Microsoft, Samsung and Vodafone. Dhall says: “The great thing ...

  • Research and Markets: The State of the South African Mobile UGC Market: Gearing up for the 2010 World Cup 2 Dec 2009 12:21 GMT
    ... Virgin Mobile South Africa, MXit, Movius, Nokia, Samsung, LG, RIM, Sony Ericsson, HTC, Motorola, Apple, ... UGC services featuring advanced streaming video, mobile advertising, location aware, and social networking capabilities" noted ... low-income customers. Other issues include illiteracy, the myriad of official languages, and the lack of robust ...

  • New Apps for Smart Phones Expand Artist and Label Opportunities 2 Dec 2009 10:47 GMT
    ... still. BlackBerry, LG Electronics, Nokia, Palm and Samsung, among others, offer Web-based apps stores and ... devices different? While the iPhone, when introduced, had all the usual functions of cell phones ... phones at the time (calling, texting, music downloads and more), its entirely touch-based user interface ...

  • And in the real world...BT, Nokia, Boris Johnson, Rupert Murdoch and more... 2 Dec 2009 10:46 GMT
    ... Top London creatives strike a pose for D&AD New Blood 's pick of Mother's Orange Gold Spots ... Mother's Orange Gold Spots In the real world...Campaign's round up of business news BT may ... a legal attack against 11 rivals, including Samsung, Philips and Toshiba, claiming that the companies ...

  • World Newspaper Congress: Mirror's Kelly: We Must Put Search Engines In Their Place 2 Dec 2009 10:05 GMT
    ... in a World Newspaper Congress keynote in Hyderabad, India. Matt Kelly, who first began his ... you, massively oversupplying a finite market generally leads to a collapse in value . Great ... head, than our game on Mirror.co.uk. And Samsung are big fans of brand 3am. Together ...

  • Rip-off Report Investigates O2 Media: Finds Scam Allegations to be False 2 Dec 2009 05:51 GMT
    ... Pompano Beach, FL based O2 Media, who had suffered numerous false accusations claiming its services, were ... 10 years, using the popular “Branded Entertainment” advertising format, and had managed to provide better ... from companies such as Microsoft, Disney, MTV, Samsung, Chase Bank, Procter & Gamble, Wal-Mart, Celebrity ...

  • Revamped parking system coming to DFW 2 Dec 2009 03:37 GMT
    ... said Zenola Campbell, vice president of concessions. Samsung provided the flat-panel screens to the airport ... to the airport as part of its sponsorship agreement with the airport. Campbell said the ... manage the video walls, which will include advertising. We’re looking at providing softscape for our travelers ...

  • Pay for parking inside terminal? New system coming to D/FW Airport 2 Dec 2009 00:56 GMT
    ... said Zenola Campbell, vice president of concessions. Samsung provided the flat panel screens to the ... to the airport as part of its sponsorship agreement with the airport. Campbell said the ... video walls. The walls will also feature advertising. Express North parking at DFW International Airport. (Archive ...

  • How iPhones and Droids Support Google's Success 1 Dec 2009 22:45 GMT
    ... the first quarter of availability -- well ahead of schedule. That's a mighty swift sales ... and AT&T will probably continue to make truckloads of iPhone cash regardless of the Droid's ... by flooding the market with gadgets from Samsung, Motorola, HTC, and many others -- but ...

  • Three Dumb Things Foreign Companies Do In China 1 Dec 2009 21:47 GMT
    ... seem to forget Marketing 101 when they're abroad. They fail to adapt their ad campaigns, ... women commented after seeing one of the ads, "That's a weird hairdo. Who wants to ... market to losing ground to ) and Samsung, largely because it failed to create images ...


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