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Sponsors support Woods as he stays mum 2 Dec 2009 06:11 GMT
... — Tiger Woods received support from sponsors Nike and Gatorade on Monday, but marketing experts ... “He would’ve been far better to get ahead of this issue instead of being trapped behind ... Avenue folks would be forgiving,” Baker Street Advertising executive creative director Bob Dorfman told CNN. ...
In His Nike Work, Dan Wieden Is the Prototypical CCO 26 Nov 2009 04:37 GMT
... stumbled upon Dan Wieden's magnificent work for Nike, highlighted in the edited book excerpt that ... take part. Knight didn't much believe in advertising, but competition with Reebok was fierce, and he had begun to work with a small shop in ...
Sponsors back Tiger after car crash 1 Dec 2009 05:11 GMT
... Tiger Woods received support from sponsors Nike and Gatorade on Monday but marketing experts ... Avenue folks would be forgiving," Baker Street Advertising executive creative director Bob Dorfman told CNN. Beijing Olympic ...
Sponsors back Tiger 1 Dec 2009 07:23 GMT
... Tiger Woods received support from sponsors Nike and Gatorade on Monday but marketing experts ... "He would've been far better to get ahead of this issue instead of being trapped behind ... Avenue folks would be forgiving," Baker Street Advertising executive creative director Bob Dorfman told CNN. ...
Sponsors back Tiger after crash 1 Dec 2009 03:33 GMT
... according to "Tiger and his family have Nike's full support," Nike said in a statement. ... Avenue folks would be forgiving," Baker Street Advertising executive creative director Bob Dorfman told CNN. Beijing Olympic ...
Tax campaigns fight over advertising 1 Dec 2009 02:52 GMT
... Meanwhile, tax supporters launched their first television ad last weekend, saying that the tax is ... question the fairness and accuracy of the ads being run by their opponents. Moore said ... gave $300,000 to the pro-tax forces. Meanwhile, Nike founder Phil Knight gave $50,000 to Oregonians ...
Why Some Brand Taglines are Better Suited for Interactivity 30 Nov 2009 16:45 GMT
... of marketing, but one type of tagline leads to a monologue and the other type ... out. This doesn't mean it is a bad tagline, it just means that this tagline ... dialogue. The tagline "Just Do It" from Nike, on the other hand, is about the ...
For Sale: Contemporary Art by Premier Talent to Benefit the LIVESTRONG(R) Global Cancer Campaign 24 Nov 2009 17:10 GMT
... to Benefit the LIVESTRONG(R) Global Cancer Campaign Nike's STAGES Exhibition Holds Its Finale at Art ... to linger over each painting, pulling at threads to unravel shades of meaning. Pittman's STAGES ... his "Jokes" series, incorporating lines (oftentimes purposefully bad ones) copied from joke books, and his ...
Six of the best" Global warming ads 27 Nov 2009 05:20 GMT
... > Six of the best… Global warming ads Six of the best… Global warming ads ... something most people can relate to. This ad from Brazilian agency Ponto de Criação brings ... back against corporate giants including adidas and nike in this 'Every step counts' campaign, which ...
Sirius Marketing in Motion 2 Dec 2009 17:06 GMT
... more about the Foolish investing topic you read about above. Help us keep it clean ... simple. The author says they havent done ads in a long time....doing one is a ... ton of money playing basketball!) Why did Nike, McDonalds and other corps shell out the ...
Tiger Woods' sponsors stand by their man 30 Nov 2009 20:30 GMT
... crash on Friday. Woods' major endorsers, including Nike, Gatorade and Gillette, lined up on Monday ... entire adult life," Ganis said. "He has had tremendous credibility with the public, media and his ... of issues that could pose problems for advertisers, said Bob Dorfman, executive creative director for ...
Tiger's sponsors stand by their man 30 Nov 2009 20:30 GMT
... crash on Friday. Woods' major endorsers, including Nike, Gatorade and Gillette, lined up on Monday ... entire adult life," Ganis said. "He has had tremendous credibility with the public, media and his ... of issues that could pose problems for advertisers, said Bob Dorfman, executive creative director for ...
AGENCY FOCUS: what is it that digital creative directors do exactly? Part 1 27 Nov 2009 15:10 GMT
... digital creative who has come from an advertising or design background. At the very least ... experiential. We also need to have a broad knowledge of all emerging technologies across a wide ... Shaw and former digital brand director at Nike Q: What job made the big difference ...
Forget the alleged affairs, Nike, Gillette and others stand by their cash cow Tiger Woods 2 Dec 2009 23:23 GMT
... - no matter how many affairs he had. Woods is not only the world's richest ... the beleaguered golf superstar. None abandoned him. "Nike supports Tiger and his family. Our relationship ... bad and assume the targets of their ads will give the golfer a pass. "The ...
Woods' sponsors standing behind him - for now 3 Dec 2009 05:14 GMT
... Los Angeles cocktail waitress claimed to have had a 31-month affair with the world’s No. 1 ... coming from endorsements with companies such as Nike, Gillette, Gatorade and AT&T. Those are all ... engaging in personal attacks or name-calling, posting advertising or external links or including remarks that ...

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EIN News Columnists

Britain's Officials Tell The Truth About the White House Lies That Led to Iraq (Joe Rothstein's Commentary) [30 Nov 2009 - 20:38]
Fear And Anger Stalks The Land; Will President Obama Learn to Manage It Or Become Its Victim? (Joe Rothstein's Commentary) [25 Nov 2009 - 03:01]

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Marketing Agencies News

Partners Marketing Group Creates Marketing Solutions for The Medical Affairs Company [03 Dec 2009 - 19:57]
Advertising in the noughties - Advertising agency of the decade shortlist [03 Dec 2009 - 19:52]
Mobile advertising firm Smaato raises $4.5m [03 Dec 2009 - 16:21]
Cranky Creative Group Launches New Website [03 Dec 2009 - 15:16]
The Internet Marketing Firms Choice For Your Business That Is Affordable, Fast, and Powerful Guaranteed [03 Dec 2009 - 07:24]

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Marketing Campaigns News

Nutek(R) Founders Unveil Smart Green(R) Lubricant Marketing Campaign (PRN) [03 Dec 2009 - 20:00]
Nutek(R) Founders Unveil Smart Green(R) Lubricant Marketing Campaign [03 Dec 2009 - 19:58]
Mayoral candidate John Georges' new ad is a dog- and head-scratcher [03 Dec 2009 - 19:51]
VIDEO: Hamsters on song for new advert [03 Dec 2009 - 19:46]
The Cross & The Switchblade Musical Creator Launches Global Google Ads Campaign [03 Dec 2009 - 17:57]

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Online Advertising News

Visible Measures Partners with BETC Euro RSCG to Measure Record-Breaking Evian Roller Babies Internet Video Advertisement (PRN) [03 Dec 2009 - 19:51]
Visible Measures Partners with BETC Euro RSCG to Measure Record-Breaking Evian Roller Babies Internet Video Advertisement [03 Dec 2009 - 19:47]
Online advertising evolves away from display, toward interactive software [03 Dec 2009 - 19:17]
Manulife advertises separately managed account website [03 Dec 2009 - 18:29]
12/3: Adware Installs as Browser Search Plugin [03 Dec 2009 - 18:27]

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Television Advertising News

DEVB TV LEADS, Debt Settlement TV Leads, TV Commercial Leads. 1-888-957-9990 [03 Dec 2009 - 19:55]
AT&T Drops Lawsuit Over Verizon TV Ads [03 Dec 2009 - 18:28]
H. R. 1084 bill prevents loud TV ads [03 Dec 2009 - 17:53]
Kevin Trudeau: Infamous Infomercial King Is At It Again [03 Dec 2009 - 17:45]
Style Birmingham TV campaign from 383 Project and Fullrange [03 Dec 2009 - 17:23]

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