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  • Woods' sponsors standing behind him - for now 3 Dec 2009 05:14 GMT
    ... Los Angeles cocktail waitress claimed to have had a 31-month affair with the world’s No. 1 ... coming from endorsements with companies such as Nike, Gillette, Gatorade and AT&T. Those are all ... engaging in personal attacks or name-calling, posting advertising or external links or including remarks that ...

  • Woods' sponsors standing behind him for now 3 Dec 2009 06:19 GMT
    ... Los Angeles cocktail waitress claimed to have had a 31-month affair with the world’s No. 1 ... coming from endorsements with companies such as Nike, Gillette, Gatorade and AT&T. Those are all ... engaging in personal attacks or name-calling, posting advertising or external links or including remarks that ...

  • Key sponsors stand by Tiger 3 Dec 2009 10:02 GMT
    ... Tiger Woods ads are shown. Major sponsors responded positively Wednesday ... far, at least, his many sponsors, including Nike, Gillette and Gatorade, are standing by him. ... from an NFL or NBA player going bad," said Kirk Wakefield, a Baylor University marketing ...

  • Woods' image still worth millions 3 Dec 2009 03:30 GMT
    ... men of swoosh issued a statement that read: "Tiger and his family have Nike's full support. We respect Tiger's request for ... for the brand", even ran a Woods advertisement in Monday's that asked: "What Are You ...

  • Woods Apologizes but Gets Support 3 Dec 2009 02:19 GMT
    ... that pay him to endorse their products. Nike, Woods's biggest sponsor, said that its advertising plans involving him would not change. “Tiger ... have Nike's full support,” a Nike statement read. “We respect Tiger's request for privacy and ...

  • Woods Apologizes and Gets Support 3 Dec 2009 03:55 GMT
    ... that pay him to endorse their products. Nike, Woods's biggest sponsor, said that its advertising plans involving him would not change. “Tiger ... have Nike's full support,” a Nike statement read. “We respect Tiger's request for privacy and ...

  • Mess unlikely to topple Tiger 3 Dec 2009 05:36 GMT
    ... dollars in endorsements off the golf course. Advertisers who banked on Woods' reputation as a ... a magazine cover article reported that he had carried on multiple affairs, marketing experts say. While ... On Wednesday, many of his sponsors, including Nike, Gatorade and EA Sports, stood by Woods ...

  • Less Tiger, More Woods 3 Dec 2009 06:04 GMT
    ... cup of coffee. Now, what the woman had was a cone of brownish sugar in ... me," think again. When he appears in ads saying "I love eating at Burger Store," ... behind his back. At least with Tiger's Nike Golf deal, there's relevance. But if I ...

  • 'Failings' tarnish icon 3 Dec 2009 06:18 GMT
    ... dollars in endorsements off the golf course. Advertisers who banked on Woods' reputation as a ... a magazine cover article reported that he had carried on multiple affairs, marketing experts say. While ... On Wednesday, many of his sponsors, including Nike, Gatorade and EA Sports, stood by Woods ...

  • Kevin Stevenson Joins Salomon 3 Dec 2009 04:30 GMT
    ... Salomon Snowboards bulks up its marketing efforts by hiring industry veteran Kevin Stevenson ... within the snowboard industry, most recently with Nike Snowboarding. Prior to Nike, he managed marketing ... of it,” said Stevenson. Stevenson will coordinate ad buys, trade show booths, websites, and various marketing ...

  • Study Shows Consumers Will Purchase Top Value Brands at Mass Retail 3 Dec 2009 18:26 GMT
    ... value brands within their respective category, with Nike being on top for clothing and shoes, ... they will decide to buy at Walmart instead of a department store in order to save ... branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and ...

  • Study Shows Consumers Will Purchase Top Value Brands at Mass Retail / - Integer and M/A/R/C reveal electronics and department stores are hit hardest by the recession - 3 Dec 2009 18:31 GMT
    ... value brands within their respective category, with Nike being on top for clothing and shoes, ... they will decide to buy at Walmart instead of a department store in order to save ... branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and ...

  • Woods says 'personal failings' let family down 3 Dec 2009 07:32 GMT
    ... a magazine cover article reported that he had carried on multiple affairs. Woods was not specific ... that pay him to endorse their products. Nike, Woods' biggest sponsor, said that its advertising plans involving him would not change. “Tiger ...

  • Woods admits to 'transgressions' 3 Dec 2009 08:19 GMT
    ... a lengthy statement on that he had let down his family because of unspecified ... to Golf Digest.Three of his sponsorsNike, Gatorade and EA Sports — expressed support ... bad and assume the targets of their ads will give the golfer a people most ...

  • Tiger Woods: 'Personal failings' let family down 3 Dec 2009 16:52 GMT
    ... has denied having an affair with Woods, had scheduled a Thursday news conference with her attorney ... age 20. Three of his sponsors - Nike, Gatorade and EA Sports - expressed support ... Do not use the commenting system for advertising. That's spam and it isn't allowed. Don't ...


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