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Brands back lessons about online advertising for UK children 25 Nov 2009 04:31 GMT
... LONDON - Leading consumer brands, including Mars, Lego, Kellogg and McDonald's, have come together to ... This view was echoed by Nick Stringer, head of regulatory affairs at the IAB. 'Children ... is [the] distinction between paid-for and non-paid-for ads, such as on social media, and claims ...
Mars and Lego among brands backing kids online ad education programme 24 Nov 2009 14:13 GMT
... The ad industry together with brands such as Mars, Kellogg’s ... an initiative to raise awareness of online advertising among young children. Digital Adwise, supported by ... Toy and Hobby Association and brands Ferrero, Lego, Mattell and Hasbro. The initiative has been ...
Ad industry to teach kids to be more marketing aware online 24 Nov 2009 07:13 GMT
... aware and think more critically of digital advertising with the launch of a new national ... a stop to the relentless and sophisticated marketing techniques that are being used to capture ... of kids. Mars, Kellogs, McDonalds, BTHA, Ferrero, Lego, Mattell and Hasbro have all funded the ...
Battle of Big Thinking (6) - Social media: a fad or the wrong term? 26 Nov 2009 15:01 GMT
... Big Thinking (6) - Social media: a fad or the wrong term? Good line-up here. A ... conversation and more action. Says what Penguin, Lego and Apple want to do is create ... social and don't pollute the stream with advertising. Says social media is not advertising; but ...
The Battle of Big Thinking blog - live from today's event 26 Nov 2009 17:34 GMT
... social media being like a snake oil fad. Jeremy Ettinghausen raises the question as to ... conversation and more action. Says what Penguin, Lego and Apple want to do is create ... social and don't pollute the stream with advertising. Says social media is not advertising; but ...
LIVE - The Battle of Big Thinking blog - full report from yesterday's event 27 Nov 2009 10:30 GMT
... social media being like a snake oil fad. Jeremy Ettinghausen raises the question as to ... conversation and more action. Says what Penguin, Lego and Apple want to do is create ... social and don't pollute the stream with advertising. Says social media is not advertising; but ...
#Bobt Social media: a fad or the wrong term? Big Thinking in Social Media 27 Nov 2009 11:31 GMT
... #Bobt Social media: a fad or the wrong term? Big Thinking in Social ... conversation and more action. Says what Penguin, Lego and Apple want to do is create ... social and don't pollute the stream with advertising. Says social media is not advertising; but ...
The Battle of Big Thinking blog: The full report from Thursday's event 27 Nov 2009 12:33 GMT
... social media being like a snake oil fad. Jeremy Ettinghausen raises the question as to ... conversation and more action. Says what Penguin, Lego and Apple want to do is create ... social and don't pollute the stream with advertising. Says social media is not advertising; but ...
The Battle of Big Thinking blog 27 Nov 2009 12:33 GMT
... social media being like a snake oil fad. Jeremy Ettinghausen raises the question as to ... conversation and more action. Says what Penguin, Lego and Apple want to do is create ... social and don't pollute the stream with advertising. Says social media is not advertising; but ...
LIVE - The Battle of Big Thinking blog - full report 27 Nov 2009 17:31 GMT
... social media being like a snake oil fad. Jeremy Ettinghausen raises the question as to ... conversation and more action. Says what Penguin, Lego and Apple want to do is create ... social and don't pollute the stream with advertising. Says social media is not advertising; but ...
Readers share reviews 30 Nov 2009 12:15 GMT
... soon will we regard the TV series Mad Men as historically as The Flintstones? I ... rings true. The episodes on Comcast and Lego are worth the price of the book ... points out, we have to get our heads out of the past and embrace the ...
Retailers abolish secrecy, tout Black Friday deals early 24 Nov 2009 01:34 GMT
... called in the lawyers when Black Friday ads got leaked prior to that day-after Thanksgiving ... $59.99); Furreal S'mores Pony $99 (normally $250); Lego Indiana Jones set $42.59 (normally $70). At ... ads that are unsightly at best or hard-to-read at worst. Sometimes the ads are early ...
Shoppers, Listen Up: Black Friday Deals Inside 26 Nov 2009 19:55 GMT
... Friday differently is Kmart. Its Black Friday ad was leaked and while it may be ... ago, many of the official Black Friday ads leaked, and there are bargains to be ... $9.74. At Kmart, if you buy two Lego sets in their five-hour window, you get ...
Top 20 Christmas Toys On eBay UK - AuctionLotwatch 2 Dec 2009 04:33 GMT
... 450,000 for the whole year. Old favourite Lego is also in the top toys list ... web. "With eBay launching a big Christmas ad campaign both on the TV and online it ...
Cable rates to increase 2 Dec 2009 18:52 GMT
... Jan. 1, 2010. Berea Mayor Steve Connelly read a letter from Time Warner representatives at ... of our prices as well,” the letter reads. The change in pricing is as follows: ... Saturday at a regional competition focusing on Lego robotics. As a part of the competition, ...

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EIN News Columnists

Britain's Officials Tell The Truth About the White House Lies That Led to Iraq (Joe Rothstein's Commentary) [30 Nov 2009 - 20:38]
Fear And Anger Stalks The Land; Will President Obama Learn to Manage It Or Become Its Victim? (Joe Rothstein's Commentary) [25 Nov 2009 - 03:01]

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Marketing Agencies News

The Internet Marketing Firms Choice For Your Business That Is Affordable, Fast, and Powerful Guaranteed [03 Dec 2009 - 07:24]
SodaStream looks for ad agency ahead of relaunch [03 Dec 2009 - 04:53]
Mobile ad company Smaato raises $4.5M [03 Dec 2009 - 02:42]
Top ad agencies scout for buys in digital media [02 Dec 2009 - 21:47]
Korean Ad Firm to Buy Barbarian [02 Dec 2009 - 19:02]

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Marketing Campaigns News

How to Fit a Promotion Campaign in your Budget? [03 Dec 2009 - 12:22]
Semichem launches ad campaign to promote new site [03 Dec 2009 - 12:00]
Advertising: Puerto Rico Revives a 50-Year-Old Campaign [03 Dec 2009 - 10:32]
Humanists aim ad campaign at Christmas [03 Dec 2009 - 03:57]
AAJ Launches Ad Campaign to Protect Patients [02 Dec 2009 - 22:19]

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Online Advertising News

Letter (Web version): Imagine ad comparing schools is misleading [03 Dec 2009 - 10:06]
Consortium to Measure Online Ads' Impact on Offline Sales [03 Dec 2009 - 06:13]
Report: AOL To Pull Premium Advertising From Ad.com [03 Dec 2009 - 06:11]
Five things you need to know... Ad networks [03 Dec 2009 - 05:56]
MySpace enters net music fray with ads-free service [03 Dec 2009 - 05:54]

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Television Advertising News

AT&T, Verizon End Lawsuits Over 'Misleading' TV Ads [03 Dec 2009 - 12:41]
What's your reaction to the TV ad that ends with the B.S. word? [03 Dec 2009 - 12:40]
Smart TV advertising plan to reach across SE Asia [03 Dec 2009 - 12:22]
@ icky TV ads, stopped trains [03 Dec 2009 - 10:08]
With White House Jobs Summit This Week KSBH Unveils New TV Ads Targeting Senators on Health Care [02 Dec 2009 - 17:48]

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