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Coca-Cola & Marketing News is an EIN News Service for marketing and advertising professionals. Constantly updated news and information about marketing.
Latest Coca-Cola & Marketing News
- Moving the climate change story from coping to hoping 4 Dec 2009 02:51 GMT
... EST n September, 2008, as thousands of ad people swarmed Manhattan during Advertising Week to ... called Hopenhagen. Backed by global marketers including Coca-Cola, SAP, Siemens and BMW, and tapping the ... launched in September and has since placed ads in hundreds of locations and outlets, from ...
- THE MAGIC OF NANOTECHNOLOGY 4 Dec 2009 01:59 GMT
... boxes of Kellogg's cornflakes have just changed, advertising a new competition. Printed with an inexpensive ... the soft drinks aisle, every can of Coca-Cola has updated to a newly designed brand ... the first thing you see is an ad for the cornflakes, plugging the competition. Good thing ...
- Phantasy Star Portable 2 launch DLC is soda strange 4 Dec 2009 02:51 GMT
... struck a deal with soft drink maker Coca-Cola to feature the latter's Fanta soda in ... DLC is free (likely because of the sponsorship) but any sort of in-game advertising tends to give us a sour stomach. Probably ...
- Advertising expenditure hits US$54 billion in China 3 Dec 2009 05:10 GMT
... BEIJING - Advertising expenditure in China for the first three ... a 24 per cent increase in TV ad rate cards as a result. “Given the limitation ... 10 advertisers also included Harbin Pharmaceutical, Parkson, Coca-Cola, Wahaha, China Mobile and Sanjing Pharmaceutical. The ...
- Fentimans has a dig at Coca-Cola 3 Dec 2009 14:07 GMT
... of Victorian-style soft drinks, has launched a campaign which is 'poking fun at Coca Cola'. ... company said that the outdoor activity challenges Coca-Cola's traditional monopoly as the cola of choice ... in the North East of England. The ad shows a Santa wearing the colours of Curiosity ...
- 2009: 'Incredible' year for Ogilvy 3 Dec 2009 09:40 GMT
... C, SAA, FIFA, Castle Lager, PPC and Coca-Cola, marking what is undoubtedly one of the ... was unanimous and also included the Effective Advertising Award, which has only twice been awarded, ... that transcends borders and resonates in the myriad different cultures represented in the region that won ...
- THE INFLUENCE GAME: Soda makers fight unlikely tax 3 Dec 2009 02:58 GMT
... idea that was, by all accounts, already dead. But it's also a prime example of ... called Americans Against Food Taxes are splashing advertisements across the pages of Capitol Hill newspapers ... and more than $4.5 million at The Coca-Cola Company. Both had some 20 lobbyists signed ...
- Soda makers fight proposed tax 3 Dec 2009 14:38 GMT
... idea that was, by all accounts, already dead. But it's also a prime example of ... called Americans Against Food Taxes are splashing advertisements across the pages of Capitol Hill newspapers ... and more than $4.5 million at The Coca-Cola Company. Both had some 20 lobbyists signed ...
- Retailers Missing Huge Opportunity At Front-End Checkout 3 Dec 2009 10:07 GMT
... Time, Inc. has 154 titles that are read more than 300 million times worldwide on a ... for nearly a quarter of the total advertising revenues of U.S. consumer magazines. The Coca-Cola Company is the world's largest , refreshing ...
- Racing star backs designated driver plan to cut roads toll 3 Dec 2009 12:18 GMT
... the Royal Standard pub in St Mary's Road to launch Coca Cola's "designated driver" scheme, ... for their safet ADVERTISEMENT y on the roads and this is never more important than ... giving a buy one, get one free Coca-Cola to designated drivers until the New Year. ...
- Coke Tries Facial-Recognition on Facebook 3 Dec 2009 13:24 GMT
... Coca-Cola wants you to know that Coke Zero ... a new Facebook application that lets members upload photos of themselves and match them with a ... people. But according to Alex Burnard, a creative director at Crispin Porter + Bogusky, the ...
- Bing And Facebook Launch New Photo Contest 3 Dec 2009 05:18 GMT
... a million votes, according to Ian Shafer, head of New York agency Deep Focus, which helped develop ... millions attracted by top brands such as Coca-Cola, Starbucks and Skittles. Microsoft launched its ambitious ... and Skittles. Microsoft launched its ambitious ad campaign for Bing last summer, spending an estimated ...
- Bent Creates Abundant World For Tetra Pak 3 Dec 2009 17:46 GMT
... returns to earth as a shower of bread, burying the jolly rabbit, and grows back ... Client: Tetra Pak GmbH & Co. KG Advertising Agency: Philipp und Keuntje GmbH // Hamburg, ... to the deeply moving. Saturday Night Live, Coca-Cola, Zune, Lux Soap, Aflac, Budweiser, FOX, Guitar ...
- 'Defensive lobbying' means big spending to kill remote threats 3 Dec 2009 05:16 GMT
... idea that was, by all accounts, already dead. But it’s also a prime example of ... called Americans Against Food Taxes are splashing advertisements across the pages of Capitol Hill newspapers ... and more than $4.5 million at The Coca-Cola Co. The Star-Telegram is pleased to provide ...
- Facebook to get rid of India network 3 Dec 2009 06:48 GMT
... lmost 50 per cent of all the 350 million-odd active ... thousands of Facebook users from India, who had opted for the "India" network when joining the ... without adding any value in terms of advertising. "When it comes to advertising, Facebook can't ...
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