Arketype Awarded Top 10 Best Company Supporting the Arts in America

November 5, 2009

GREEN BAY, Wis., Nov. 5 /PRNewswire/ -- Business Committee for the Arts (BCA), a division of Americans for the Arts, has selected Green Bay advertising and design firm Arketype, Inc. to receive a BCA TEN Award for its "outstanding support of the arts." Arketype President Jim Rivett will accept the BCA TEN award at a November 19 black-tie gala at the American Museum of Natural History in New York City.

Since 2005, the BCA TEN Award is given annually to only the top 10 best companies supporting the arts in America.

"These businesses are being recognized for their exceptional involvement in the arts throughout the workplace and in their communities. They provide the arts with significant financial and in-kind support, and they incorporate meaningful arts-related programs into lives of millions of Americans," said J. Barry Griswell, chairman, BCA Executive Board. "This year's extraordinary honorees are corporate leaders who are developing and sustaining arts and arts education programming in towns of all sizes across the country."

Arketype initiates a variety of arts-related events and supports the arts with significant cash donations, in-kind services, volunteerism, advertising and marketing support, contributing almost half of its total philanthropic dollars and energies to the arts in 2008.

"The arts and creative thinking have been fundamental to our business and to our mission since our beginnings in 1992," said Paul Meinke, Arketype's founder. "Arketype continues to put its wholehearted support behind the arts because of its tremendous power to educate, enlighten and build a powerhouse culture that creates a successful community."

"We're honored by this recognition not just because of what it says about our support of the arts, but because we value the integral relationship between creativity, the arts and business," said Rivett. "That relationship plays an increasingly important role in an emerging global economy."

Rivett joined The Wisconsin Task Force on Arts and Creativity in Education in 2008 at the invitation of Lt. Gov. Barbara Lawton. The group's mission is to ensure Wisconsin cultivates a creative workforce to effectively compete in a 21st-century global economy. He also serves on the board of the Meyer Theatre.

For the past six years, Meinke has served on the Wisconsin Arts Board, a state agency dedicated to engaging citizens in the creative process. He also serves on the board of the Weidner Center Presents, an independent, non-profit organization collaborating with UW-Green Bay in the programming for its Weidner Center for the Performing Arts.

The BCA was founded in 1967 by David Rockefeller to bring business and the arts together. The group's mission is to ensure that the arts flourish in America by encouraging, inspiring and stimulating business to support the arts in the workplace, in education and in the community. Americans for the Arts is the leading nonprofit organization for advancing arts in America.

Arketype is an award-winning advertising agency in Green Bay, Wis., delivering high-concept design, custom animation, and video. Arketype partners with a variety of like-minded clients, big and small, and transforms market insights into compelling, stimulating, and even disruptive communication that gets its brand partners noticed. The firm is the leading catalyst behind "Better by the Bay," an economic branding initiative for the greater Green Bay community. To learn more, visit www.arketypeinc.com.

SOURCE Arketype, Inc.